Apr 22, 2022

Virtual & Augmented Reality - Global Issue #52

Issue #52 — View online — Suggest a link

Virtual & Augmented Reality

We provide you with a list of handpicked stories, best practices, startup showcases and fresh tools to build the Metaverse and the next version of the web!

Hey, 🖐🏼

Once again, great news for you!

Meta is updating Quest’s support for hand tracking, which is great. Take a peek at Zuckerberg’s plans for the future, understand how Marketing can be done in the metaverse, see how creators can monetize Horizon developments, understand how the metaverse is influencing the fashion business, and check out some shared lessons from the creator of Second Life app.

In addition, you can also find some news on headsets, immersive startups, funding, XR-supported rehab, the dangers of Virtual Reality for young children, how HTC is working with open-source initiatives, events, podcasts, and more!

Check it out! 😎

XR HEADLINES

Meta’s Quest hand tracking can now detect high-fives and clapping

Meta’s Quest hand tracking can now detect high-fives and clapping

Meta (formerly Facebook) is updating its Quest VR headset to support more gestures, including clapping and high-fives, alongside a broader Presence Platform hand tracking API update.

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Marketing in the Metaverse: Imagination is the Limit

Marketing in the Metaverse: Imagination is the Limit

As immersive digital experiences become more widespread, brands can experiment with new ways to engage consumers through virtual worlds.

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To get metaverse ready, convert your product inventory into 3D

To get metaverse ready, convert your product inventory into 3D

Startups News: The metaverse refers to online virtual universes, where your avatar can interact just the way you do in the physical world.

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Rec Room announces collaboration with NBA to bring branded content to its Virtual Platform

Rec Room announces collaboration with NBA to bring branded content to its Virtual Platform

Rec Room and the National Basketball Association (NBA) have announced a collaboration to bring basketball fans an exciting way to play

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‘Second Life’ creator shares lessons learned from one of the world’s first metaverses

‘Second Life’ creator shares lessons learned from one of the world’s first metaverses

Second Life is still consistently updated to this day, with its most recent patch shipping on March 14. (Linden Labs Image) Philip Rosedale has spent a lot of…

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Pokémon Go developer Niantic is making an AR pet game called Peridot - The Verge

Pokémon Go developer Niantic is making an AR pet game called Peridot - The Verge

Niantic, the developer behind Pokémon Go and Pikmin Bloom, has announced Peridot, a real-world AR game about raising cute creatures. It launches on iPhone and Android in April 2022.

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XR STARTUPS

Gravity Sketch draws $33M for a platform to design, collaborate on and produce 3D objects

Gravity Sketch draws $33M for a platform to design, collaborate on and produce 3D objects

Think Figma. A company called Gravity Sketch has taken that concept into 3D, leveraging tools like virtual reality headsets to let designers and others dive into and better visualize a product’s design as it’s being made

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Strivr announces strategic investments by Accenture and Workday Ventures to accelerate adoption of enterprise VR

Strivr announces strategic investments by Accenture and Workday Ventures to accelerate adoption of enterprise VR

Strivr announced that Accenture and Workday made strategic investments to advance Strivr’s position as the enterprise VR platform of choice.

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XR GLASSES

Behind Mark Zuckerberg big plans for AR glasses

Behind Mark Zuckerberg big plans for AR glasses

The company Meta, formerly called Facebook, aims to release its first true pair of augmented reality glasses in 2024, along with a futuristic wrist device for controlling them.

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Project Cambria renders prove Meta's next headset will go all-in on mixed reality | Android Central

Project Cambria renders prove Meta's next headset will go all-in on mixed reality | Android Central

YouTuber Bradley Lynch has revealed Project Cambria’s specs and rendered its design based on real-life photos of the headset

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Tilt Five Aims For Mainstream AR With Android, iOS, And Multiple Glasses From One PC

Tilt Five Aims For Mainstream AR With Android, iOS, And Multiple Glasses From One PC

Can Tilt Five succeed where everyone else in AR has failed? Read new comments from Tilt Five CEO and founder Jeri Ellsworth:

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Ultraleap Announces Hand Tracking Accessory for Pico Neo 3 Headsets

Ultraleap Announces Hand Tracking Accessory for Pico Neo 3 Headsets

New accessory for the Pico Neo 3 Pro or Pro Eye – available now for development and evaluation, bundle for scaleable deployments coming in summer 2022.

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XR FUNDING

The Sandbox Looks to Raise $400M at $4B Valuation: Report

The Sandbox Looks to Raise $400M at $4B Valuation: Report

The metaverse platform is in talks with new and existing investors.

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Mytaverse raises $7.6M for enterprise metaverse platform | VentureBeat

Mytaverse raises $7.6M for enterprise metaverse platform | VentureBeat

Mytaverse has raised $7.6 million for a platform that enables enterprises to launch metaverse applications.

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XR FOR GOOD

Congress - VR4REHAB, Share for future care

Congress - VR4REHAB, Share for future care

VR4REHAB is an Open Innovation Network that believes in the power of virtual reality for rehabilitation. Our goal is to stimulate the creation of VR based rehabilitation tools.

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XR SAFETY & PRIVACY

New report reveals the dangers of virtual reality for young children

New report reveals the dangers of virtual reality for young children

A new report is raising concerns about Meta’s virtual reality technology and the dangers the company’s metaverse may pose to children.

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XR OPEN SOURCE

HTC Brings OpenXR Public Beta to Vive Focus 3

HTC Brings OpenXR Public Beta to Vive Focus 3

HTC announced this week it is making available an OpenXR public beta for the Vive Focus 3. OpenXR is designed to make it easier for developers to create a single app that’s cross-compatible with multiple OpenXR-supporting headsets. OpenXR is a royalty-free standard that aims to standardize the development of XR applications, making hardware and software more …

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THIS WEEK'S HERO

Dan Burgar, Author at VRScout

Dan Burgar, Author at VRScout

Dan Burgar is the President of The Vancouver VR/AR Association, he’s led the growth for the VR/AR ecosystem in BC and has been integral to turning Vancouver into a world leading hub for VR/AR.

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WORD OF THE WEEK

People are excited about NFTs, but still don’t know what to do with them, UTA survey finds

People are excited about NFTs, but still don’t know what to do with them, UTA survey finds

A new survey finds the future of NFTs to be more inclusive among owners as it expands into new categories. But the education gap is still very real.

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NEXT EVENTS

Rio2C - It's all connected - Home

Rio2C - It's all connected - Home

We are Rio2C, Latin America’s Leading Creativity and Innovation Event. Click and learn more about us!

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The Immerse Global Summit Lights Up Miami This December | Blockster

The Immerse Global Summit Lights Up Miami This December | Blockster

This summit is an immersive technology convention featuring revolutionary presentations, exhibits, and events led by companies and organizations leading global industries. These savvy individuals will share practical and valuable real-use cases in this world-class city.

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VR4Pain Conference

VR4Pain Conference

After surgery, most patients suffer from pain or discomfort. VR as a side effect friendly adjunctive therapy immediately distracts patients from this pain and can be part of an opioid sparing multimodal pain therapy. Also people who deal with fear of a treatment, can benefit from the VR applications.

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PODCAST OF THE WEEK

Are you a VR enthusiast or just interested? Well, my channel is all about Virtual Reality from gaming to arcades and to haptic suits and gloves I do it all. M…

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Closing notes

That´s all for this week, folks!

Once again, if you have any comments, questions, articles or topics to share with us, or if you want to just talk about XR, you can reach Luis Bravo Martins and Anesio Neto quick and easy.

Thank you!

Techstars Startup Digest Virtual & Augmented Reality is curated by:

	Luís Bravo Martins - CMO, VR/AR Author & Speaker luis.martins@startupdigestmail.com
	Anesio Neto - Matchmaker, Creative Strategist & Content Manager anesio.neto@startupdigestmail.com

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