Vinish Garg - Issue #15

Hey, this is my latest weekly reading issue and it has some useful posts on startups, products, conte
Vinish Garg - Issue #15
By Vinish Garg • Issue #15
Hey, this is my latest weekly reading issue and it has some useful posts on startups, products, content, and stories. I hope you find it useful and feel free to share it in your network. Thank you!

Startups, Products
Tomasz Tunguz is a venture capitalist at Redpoint and writes about startups, fund raising, SaaS companies, and best practices for founders.
How should early-stage startups think about building a Customer Success team?
Many first-time founders seek advice when thinking about what ideas would be great for a startup company and receive the wrong advice that…
Menstruating at the office can sap women’s productivity, but a new breed of startups is working to make it less of a hassle.
The post is aimed at CEOs of startups who have at least 15 employees. If you don’t have a VP Finance on your team reporting to you, do yourself, your team, and your investors a favor and go hire one right now.
The news that Yahoo is finally selling to Verizon and joining forces with AOL is a not in the least bit surprising and probably long overdue.
avc.com  •  Share
Learn from former filmmaker & current consultant and storytelling expert Donna Lichaw, author of The User’s Journey: Storymapping Products That People Love.
Content
Product teams frequently confront the challenges of aligning leading practices in the market with their organization’s established processes. In particular, rapid prototyping is an increasingly popular practice that enables product teams to generate feedback from users about product concepts before they commit investment to build them. 
If your company takes two weeks to get out a tweet, you need to learn about the traffic-signal approach to content – Content Marketing Institute
I’m thinking “documentation” is a misnomer for Stack Overflow’s new feature. “Samples” would better convey the feature’s purpose and form. A topic is basically a code sample (or a few code samples) with metadata (title, tag) and comments. Calling it “documentation” led me to expect more of it.
By thinking differently about collaboration and workflow, content strategy makes everyone’s job easier. Author Carrie Hane Dennison explores practical content-first thinking in part 1 of a 3 part series.
Robert Norris explores strategies for managing counterproductive organizational expectations when developing an enterprise content strategy.
This is a rant. It’s not a well-reasoned argument with tons of supporting links because I’m just going to start writing until I’m done ranting. The idea that programmers can’t write docs is a huge load of crap.
We love tacos, so we were excited for the challenge when we were approached by Flatev to develop a content strategy for their tortilla maker’s Kickstarter campaign.
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Vinish Garg
Weekly Roundup of Readings on Products, Experiences, and Content. Follow me at @vingar
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