Michael Andrews: Content 'Metadata' Strategy

Tuesday, and it is time to share another content conversation. Today, we have Michael Andrews who sha
Michael Andrews: Content 'Metadata' Strategy
By Vinish Garg • Issue #20
Tuesday, and it is time to share another content conversation. Today, we have Michael Andrews who shares his thoughts about content strategy and how metadata is the key to a mature content process.

A Content Strategy Conversation — Michael Andrews
Michael Andrews is an American content strategist currently based in the global technology hub of Hyderabad, India. He is author of a new book, Metadata Basics for Web Content, available on Amazon…
“I’m concerned that too few content strategists understand metadata. They may create systems to structure and organize content (for example, custom taxonomies or content models), but these efforts can’t inter-operate with content created by other organizations.”
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I am sure you will enjoy Michael’s thoughts on content. If you are on Medium, hit the Recommend button so that the post reaches more audiences.
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Vinish Garg
Weekly Roundup of Readings on Content Experience - Strategy, Design, Management. Follow me at @vingar
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