Hey, it is Tuesday and it is time for one more content conversation. Today, we have Mathias Maul, an aspiring content therapist, transpiring dad; lover of the interrobang.
Mathias is from Japan and our last week’s guest - Heinz is from Austria. In the current series, I have guests from different continents just to have a global perspective on content strategy. We had Michael Andrews too, in the past.
This is why I have a question on *Americanization of content strategy* for these non-American guests.
“When I talk to people in Japan or the UK or Spain or the US, I am presented with very different ideas about what “content” can mean and what makes or breaks a strategy.”