✍🏼 What do you even do bro? ✍🏼 Nº57– Cycling, Startups & Sales ✌🏻️

After a week out at Eurobike, then a beautiful wedding in Berlin & a soberingly strenuous yet ama
Twotone Amsterdam
✍🏼 What do you even do bro? ✍🏼 Nº57– Cycling, Startups & Sales ✌🏻️
By Twotone Amsterdam • Issue #57 • View online
After a week out at Eurobike, then a beautiful wedding in Berlin & a soberingly strenuous yet amazingly rewarding week conquering the 1st Torino-Nice Rally, I’m back in Amsterdam. September feels like a new beginning in so many ways already. Can’t say it’s because of the changing seasons because its hotter than ever here in Holland!
Speaking of turning up the heat, we’re focused on wrapping up several projects, nailing it for existing clients and kicking off new ones. Yesterday on a call with someone who knows me well, he asked: “what do you even do bro?”
We’re an agency stoked on where sales & PR meet. We typically offer sales consulting to B2B SaaS startups & PR/Marketing services to companies in the cycling industry. We get you meetings or media. Or both.
Boiled down to 5 bullet points:
  • We empower clients by building targeted lists of ideal customers & show them how
  • We qualify leads, run automated outbound campaigns and generate new business
  • We offer lead gen appointment setting + shared know-how and 1:1 coaching
  • We develop PR strategies to tell your stroy to the right people in the right way
  • We create brand events and activations: from meetups to casual rides
Let us know if you think we can help you or a company you know! 
As always, thanks for reading!

Cycling
The team at Far Ride Magazine have really outdone themselves this issue!
The team at Far Ride Magazine have really outdone themselves this issue!
Far Ride Magazine Volume 05 is out!
Our secret’s out – VanMoof – Medium
Chart: Did You Have A Good Adventure?
Startups
"Fiction requires creativity and imagination. Nonfiction deals with simple truths."
"Fiction requires creativity and imagination. Nonfiction deals with simple truths."
15 Things We Learnt from Patagonia’s Founder
What Happened When I Redesigned My Workday To Start At 5 A.M.
Givers, Takers, and Matchers: The Surprising Psychology of Success
Sales
...understanding the Sales Cycle
...understanding the Sales Cycle
Coffee With Marc Wesselink: 13 Mistakes Startups Should Avoid
Focusing Your Sales Efforts with Time Tracking
Everything is Inbound: Sales
Radness
Lots of climbing. Lots of gravel. Lots of gravel climbing.
Lots of climbing. Lots of gravel. Lots of gravel climbing.
(abbreviated recap)
Back on Sept. 5th I boarded a plane to Torino for the very first Torino Nice Rally. I knew my Dutch homies Michiel & Bas Rotgans would be rolling + my new bud from Leeds, Tom Hill.
We met up with many other rally riders at the airport and rolled into town for a dinner of all participants. There was a mass start the following day but I had to mail my bike bag to Nice. Tom & I set out to catch up up with everyone 20mins late. 
Throughout the week we ran into other riders regularly. We both had our sights set on a Saturday arrival and pushed hard each day. Simply setting up camp every time we simply couldn’t pedal further. Biggest challenge was me getting sick on Day 4. I was puking my guts out at 9pm on a gravel climb towards Col de Torini and passed out with 10km left to climb. Still feeling very unwell the next day, we opted to descend into  Nice from there and skip Sospel. This saved us a final 600m climb and got us back sooner. 
I took an early flight home after packing my bike at Café du Cycliste and days later, still have sore legs! Ass is fine though. I was on a new Gilles Berthoud Galibier saddle and it was amazing!
More insight into each ride + photos via the Komoot links below:
Not sure if I could return next year but I recommend everyone that could, should! Also, ride with someone. It gets burly out there and having someone to lookout for you and push you is important! #torinonicerally
Easily the hardest and most amazing riding of my life.
Easily the hardest and most amazing riding of my life.
Here's to turning up the heat this week!
Did you enjoy this issue?
Twotone Amsterdam

Weekly 💌 delivered to your 📬 about Cycling, Startups & Sales + a dose of radness from @jonwoodroof of @twotoneams 🚴

Carefully curated by Twotone Amsterdam with Revue. If you were forwarded this newsletter and you like it, you can subscribe here. If you don't want these updates anymore, please unsubscribe here.
Twotone Consulting BV Tussen de Bogen 6 1013 JB Amsterdam The Netherlands