The American English definition of "make it worth someone’s while" is: "to pay a reward to someone fo
Twotone Amsterdam
Nº89 ヽ(´ー`)ノ make every mile worth your while 🚦 🚧
By Twotone Amsterdam • Issue #89 • View online
The American English definition of “make it worth someone’s while” is: “to pay a reward to someone for doing something”.
Ultimately every aspect of what I do day in * day out is meant to be worth my while & that of our clients, their prospects and the publications we pitch.
How do you make sure what’s worth it to you is worth it to others too?
  1. Play to your strengths | i.e. “I’m great at leading but lousy at numbers. So rather than teach me remedial math, get me a good finance partner.” (for Twotone that’s: consolebv.nl)
  2. Solve Problems | Mark Manson, NYTimes bestselling author of The Subtle Art of Not Giving a Fuck: suggests “The bigger the problem, the more meaning one will feel” Zeroing on the problems you solve is ½ of creating meaning. 
  3. Help Others | the 2nd half, he says is helping others:
This is the biggie. As humans, we’re wired to thrive on our relationships. Studies show that our overall well-being is deeply tied to the quality of our relationships, and the best way to build healthy relationships is through helping others. In fact, some studies have even found that giving stuff away makes us happier than giving stuff to ourselves. Go figure.
Speaking of miles and the rewards for going the distance, we covered a lot of ground at & outside the office this week:
  • Our client Speedvagen kicked off their European Scout Tour here in Amsterdam yesterday. London is next!
  • Today I spoke at Shimano EMEA in Eindhoven with Stefan from PR.CO thanks to regular reader Ben
  • Friday Frank & I fly to Basel for our client OBST&GEMÜSE’s 8th Birthday. (RSVP on FB)
  • Michel wrapped up our project with local startup Momice. They now have a well oiled outbound sales process in place
  • We onboarded our first intern, Raphaël, from Marseille, France. He’ll be working with us for two months. Stoked!

As always, thank you for reading!
with appreciation,
Jon

❤️ this? Please tweet it, share on LinkedIn or post on FB. ⠹⠁⠝⠅⠀⠽!

Cycling
Miles for Smiles | "The whole race we will ride together because together we are stronger."
Cycling industry podcast gets 50,000 downloads in April
Startups
Fiverr, an online freelance marketplace, recently attracted ire for this ad
Fiverr, an online freelance marketplace, recently attracted ire for this ad
Meet Relive, a startup that uses data to turn your outdoor activities into 3D animated videos
Sales
The Creative World’s Bullshit Industrial Complex
How to Become Insanely Well-Connected
How to Automate Content Curation with Zapier, Pocket, Buffer and Google Sheets - Tomorrow's Harvest
Radness
#onthenorway 2017 by #onthenorway
Here's to making every mile worth your while this week!
Did you enjoy this issue?
Twotone Amsterdam
Weekly 💌 delivered to your 📬 about Cycling, Startups & Sales + a dose of radness from @jonwoodroof of @twotoneams 🚴
Carefully curated by Twotone Amsterdam with Revue. If you were forwarded this newsletter and you like it, you can subscribe here. If you don't want these updates anymore, please unsubscribe here.
Twotone Consulting BV Tussen de Bogen 6 1013 JB Amsterdam The Netherlands