Nº26 – Cycling, Startups & Sales

Live from München at ISPO! Today was the first day of the show and it is massive. I spent quite a bit
Twotone Amsterdam
Nº26 – Cycling, Startups & Sales
By Twotone Amsterdam • Issue #26 • View online
Live from München at ISPO! Today was the first day of the show and it is massive. I spent quite a bit of today roaming the many halls starting conversations with brands I’d never seen before, many classic ones and even running into a few familiar faces. In the words of Dave Hemming: “it makes Eurobike look like a garagesale”. Truly.
With a tradeshow of this scale, I’m spending the upcoming days working through lists of companies we’ve already contacted on behalf of our clients. The main goals for the show are: 
• meeting new partners for komoot.de (marketing managers) 
• new clients for ignitiondg.com (tradeshow / retail & merchandising managers) 
• new clients for phoenix-wharf.com (marketing & branding directors). 
If you’re here, I still have some time Wednesday to catch up before hopping back on the night train back to Amsterdam. Of course I’m also finding time to ride each day too. ; ) As always, thanks for reading!

Cycling
Why cycling makes us happy: the positive psychology of being on the bike
121 Bikepacking Experts Share Their Routes Around The World
Startups
Do Startups Require Less Capital to Succeed than 10 Years Ago?
How to stay sane when starting a company – The Path Forward
Sales
30 Phrases That Kill an Introductory Sales Email
What We Learned From Sending 1,000 Cold Emails
Radness
Well, it looks like I won’t be able to do the Dalsland Runt for a second time this year, so I found a comparable dirt counterpart: The 1st Torino – Nice Rally.
It is a 700km self-supported ride from Turin on the high altitude roads and stradas of the France-Italy border and finishes along the coast to Nice. More info on the website. ​​ ​There is an ongoing discussion of the route & planning here. Who’s down to join?
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