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Nº24 – Cycling, Startups & Sales

Too legit to quit or is it too much grit to quit? Grit can matter more than IQ and this article explo
Twotone Consulting | Est. 2014
Nº24 – Cycling, Startups & Sales
By Jon Woodroof • Issue #24 • View online
Too legit to quit or is it too much grit to quit?
Grit can matter more than IQ and this article explores the concept of grit and how to develop it. I’m quite intrigued by the concept of grit. I first featured it in this newsletter back in August of last year, with Seth Godin’s post on grit & hard work. Angela Duckworth says “Grit is passion and perseverance for extremely long intervals”.
Speaking of intervals, this week I’ll be continuing my ‘comeback’ into track racing in Alkmaar at the North Holland District Championships. Race tactics often are the different between winning & losing but grit is what keeps you from getting dropped. What steps are you taking to get grittier and not give up on what counts each week?
As always, thanks for reading!

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My bud Jason Perry is in town and he took photos of the Twotone Amsterdam team Friday and that was particularly rad. Here is why:
1. exactly one year before Jason & I has a coffee at Headfirst Coffee on Westerstraat. I tried to explain how I’d just struck out on on my own and what I hoped to do in 2015. 
2. one year later to the day, I commission Jason to photograph the whole team. (Photos on the site soon!)
To me that is pretty rad! He is here in Amsterdam until Thursday morning and still has some time for extra work. If you’d like some portraits of your team or have other photo ideas, reach out:
Here's to sustaining your passion and perseverance & developing more grit this week!
p.s. my bud Martijn (@ImageHunters) with Remco of are hosting a new weekly Zwift ride.  The #WeRideAllWeather Zwift Mondays ride will be at 8:00 PM CET. There are 2 climbs (all wait at the top) & 1 or 2 sprints. The rest of the ride is nice and easy. Hope to see you there! If you’re wondering what’s Zwift? It’s social cycling for the solo cyclist.
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