“If you have something interesting to say, send an e-mail. Otherwise don’t send anything. It’s really that simple.” — Ben Chestnut of @Mailchimp.
I feel like we need to be reminded of that sometimes. Sending emails is at the absolute foundation of what my company does, ultimately, what are clients do and likely what you do too. So much more can often be said with less (emails). Especially after some reflection, which is what this newsletter is all about to me
So thank you for taking the time to soak in the big ideas I do my best to boil down each week!