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oscar the grouch becomes a top trending influencer on giphy : your daily distraction...you're welcome

oscar the grouch becomes a top trending influencer on giphy : your daily distraction...you're welcome
By Truly Social Inc. • Issue #64 • View online

Mary Meeker's Internet Trends Report 2017
Every year, we look forward to Mary Meeker’s internet trends report. And every year, we gobble everything up. This year is no different. Advertising inefficiency is increasingly being exposed by data, relevance is more important than ever, brands are finally finding ways to leverage user generated content, voice is the new typing, lower customer thresholds to bad service, on-demand bike sharing and mobile payments are HUGE in China, Indians spend 28 hours on mobile and only 4 on television and are re-imagining EVERYTHING as mobile, consumers are more hands on with their health because of mobile, the world is getting better…and this slide blew our minds:
We are adapting to changes in technology faster and faster!
We are adapting to changes in technology faster and faster!
3 Ways To Pick The Right Influencers When Marketing To Gen Z
What does it take to reach Generation Z? It’s actually pretty simple: Don’t make it look like an advertisement! You can’t expect old advertising tactics to work on these young, digital natives who have been dubbed the “YouTube Generation”. This is why influencer marketing has become so popular with younger consumers because it helps brands to reach this digital audience where they are already looking: on their smartphones and social media feeds. So, what are the best practices when it comes to using these influencers to reach Gen Z? Forbes provides their top three tips.
According to VentureBeat, 75% of marketers use influencer marketing in their overall strategy
According to VentureBeat, 75% of marketers use influencer marketing in their overall strategy
Giphy Now Lets You See The Video That Gave Birth To Your Beautiful GIF
The origins of where people found that amazing gif used to be a mystery that proved, at times, difficult to solve. But no more! Giphy has introduced a new feature allowing you to simply click on a gif and it will switch over to playing the source video! Genius!! The Verge
Upon launch this feature will only be for gifs made from vimeo videos but hopefully that will expand asap
Upon launch this feature will only be for gifs made from vimeo videos but hopefully that will expand asap
Instagram Is Getting The Rainbow Treatment For LGBTQ Pride Month
Instagram is getting in on the celebration for LGBTQ Pride month with an over the rainbow assortment of limited edition features. For this June only, new Pride stickers — created by LGBTQ artists — are available within the stickers tray in Instagram Stories. They have also included a rainbow brush feature inside Instagram stories that lets you draw a rainbow on any photo. In the real world Instagram has also commissioned rainbow murals in select cities across the globe! Refinery29
Rainbow EVERYTHING, Happy Pride Month!! 🌈
Rainbow EVERYTHING, Happy Pride Month!! 🌈
Have A Rotten Birthday Oscar The Grouch! 💚
Everyone’s favourite grouch turns 48 today and he will probably spend the whole day hiding in his trash can! Have an absolutely rotten day Oscar! Twitter 
Sesame Street is still the best!
Sesame Street is still the best!
Have a wonderful rest of your day from all of us at Truly Social!
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