One way to let your audience know that you’re diversifying your lineup would be to feature your new material in advertising, making it look fun and appealing. But not Netflix. Billboards have been spotted
in several major cities reading “Netflix is a Joke”, and that’s it. They played it off
like they weren’t behind the campaign in the first place, until they followed with this more official announcement on YouTube
, showing the new standup acts they have added to their selection of programming.