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Life Designed: Trackers, Fewer Books, Questions & Airbnb

I'm crazy excited to take the ClickMinded SEO course. I got it on AppSumo with a massive discount (88
Life Designed: Trackers, Fewer Books, Questions & Airbnb
By Tomas Laurinavicius • Issue #41 • View online
I’m crazy excited to take the ClickMinded SEO course.
I got it on AppSumo with a massive discount (88% off) and can’t recommend it more. It’s lengthy and technical but it’s worth it.
What’s a great course you’ve taken recently?
Welcome to another edition of Life Designed where I share the knowledge and resources to help you live better.

Who tracks you? Even if you don’t have anything to hide it’s a creepy feeling to know that everything you do online and offline is being watched. Here’s an in-depth investigation from The New York Times (ironically, one of the biggest trackers).
Among all the sites I visited, news sites, including The New York Times and The Washington Post, had the most tracking resources. This is partly because the sites serve more ads, which load more resources and additional trackers. But news sites often engage in more tracking than other industries, according to a study from Princeton.
Google’s own domains don’t contain that many trackers. The same is true for Facebook. But that’s because they place most of their trackers on other websites. Google was present on every site I visited, collecting information on where I live, the device I used and everything I looked at.
Simple Opt Out is drawing attention to opt-out data sharing and marketing practices that many people aren’t aware of (and most people don’t want), then making it easier to opt out. For example:
Target “may share your personal information with other companies which are not part of Target.”
Chase may share your “account balances and transaction history … For nonaffiliates to market to you.”
Crate & Barrel may share “your customer information [name, postal address and email address, and transactions you conduct on our Website or offline] with other select companies.”
Nick Wignall shares a controversial but fully backed opinion on why smart people should read less. Mostly two reasons: opportunity cost and bad books.
Many books these days—especially self-improvement and business-style books—are stuffed with stories and anecdotes that don’t really add much value. And so we end up with 300-page books who’s core ideas could have been perfectly well articulated in 30 pages. Or even 3.
In a world where Taco Bell has its own hotel, Airbnb becomes a marketing channel. Sam Greenspan shares examples, ideas and a checklist to prepare your brand for marketing via Airbnb.
The clothing brand Marine Layer has three apartments on Airbnb—all located above their retail stores in major cities. Their apartments, in Chicago, New Orleans, and Portland, Oregon, are styled to match the aesthetic of Marine Layer’s clothing lines. People who stay at the Airbnbs (which run about $200 to $300 a night) receive a 15 percent discount at the stores below. Marine Layer does not have an official partnership with Airbnb; they’re operating just like any person renting out their place on the site.
Some of the most important things in life are invisible if you don’t pay attention. I’m pretty sure I shared this before, but it’s a fantastic speech to listen regularly. Here’s a full version commencement speech to Kenyon College class of 2005 written by David Foster Wallace.
George Mack shares the 0.1% of resources he claims brought him 90% of the value. I wonder what would happen if you only consumed the best material in every part of your life?
“I don’t want to read everything, I just want to read the 100 greatest books over and over again”
I think the same can be said of podcasts, articles, and YouTube videos. 
Modern media has us chasing the next high. Instead, of re-visiting our personal lindy library.
The New York Times lists 36 questions you can ask someone if you want to fall in love. (Or make your love even stronger.) This site provides the ideal experience for exploring these questions, so grab some wine, sit down with someone you want to love and get started.
Last Week's Most Read
Pattern’s Guide to Daily Enjoyment (Pattern Brands, 187 Clicks)
Why Social Media is the ‘New’ Smoking (Paul McGregor, 65 Clicks)
Tracking Resources
Graphics by Nadieh Bremer.
Graphics by Nadieh Bremer.
Food for Thought
Darrell Vesterfelt shares short wisdom nuggets on his newsletter and this one really resonated with me.
“I think it’s important to be clear about what you want, even if you don’t think it’s possible. We often edit ourselves before we even try to see if something is possible.
You might think what you want is not possible, but it’s important to keep the order of operations:
Clarity on what you want is > than action.”
⏰ Time: 09:33
🎧 Listening: Deep Work
📖 Reading: Hillbilly Elegy by J. D. Vance
🇪🇸 Location: Valencia, Spain
Thank You
Disclosure: My content contains affiliate links and I earn a small referral commission for your purchases (at no extra cost to you). This helps fund the costs to support the newsletter, and I’m grateful for you! 
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Tomas Laurinavicius

I believe life can be designed and it’s your responsibility to make it a journey of a lifetime. To help you do that, I'm sharing stories, articles, books, apps, and tools.

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