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Discover smaller newsletters doing big things

Anna from Revue
Anna from Revue
Hi there,
One of the best parts of my job is that I discover awesome newsletters all the time. Some might be new, others might have been running for years. But they’re always a joy to stumble upon — and today I want to share that joy with you!
Below, I’ll collect some of my favourite recent finds and explain what caught my eye. My aim here isn’t to recommend newsletters with huge followings — it’s to highlight newsletters that might not have come across your radar.
Many of these were written with a specific group of readers in mind, so they may not be to your taste, but each of them does something interesting and exciting with the newsletter form that I hope will help inspire your own creations.
Let’s dive in.
Fatu Ogwuche’s newsletter is a fantastic resource for slowing down and explaining the fast-paced world of big tech. Fatu condenses all the information out there into one weekly blast, aimed at people interested in or working in the tech industry.
A lot of work goes into this every week, and it’s packed with links to interesting stories and resources. So. Much. Value.
Idea to steal: One thing Fatu does is leave you with 3 main takeaways in each issue, safe in the knowledge that you’re being provided for by someone who really knows her stuff.
Big Tech This Week
I’ve spoken about this one before, but this inspiring newsletter by Nathalie Marquez Courtney is well worth coming back to. As a photographer, it’s clear Nathalie has an eye for design, and the visual elements of this newsletter are breathtaking. But beyond that, it opens up a world of thought-provoking ideas that stay with you long after you’ve moved on with the rest of your day.
I’d very much recommend the April issue ‘Mothers as makers of death’ as an enthralling springboard into the newsletter.
Idea to steal: Nathalie’s focus on the shared experience between her and her readers really shines through. The Motherhood Sessions provides a vital, much-needed space for mothers to explore conversations they’re simply not able to elsewhere.
The Motherhood Sessions
Introspective, philosophical, scientific, devastating, uplifting, educational. These are all words that come to mind while reading Dr. Bill Gardner’s Cancer Journal, in which he reports his experience as a cancer patient during the Covid pandemic, using it as a lens to track how healthcare services are responding to this health crisis.
As a psychologist, health services researcher, and professor of epidemiology, Bill speaks candidly and specifically about his health, and the newsletter is infused with an undercurrent of humor that makes it immensely readable. I challenge you not to lose a whole morning to Bill’s erudite, smart, warm writing. You can read past issues on Bill’s blog, or sign up to receive posts by email below.
Idea to steal: Bill does not shy away from sharing deeply personal details about his experience, which makes it impossible not to connect with him on a human level. But he also zooms out to show us how his experiences are a reflection of the systems around us.
Cancer Journal
This newsletter is a fantastic example of a creator playing to their strengths, using elements of their work and interests to establish themselves as an expert in their field. Rebecca Heyman is one hell of a writer, and her weekly roundup of book reviews demonstrates just how much of her time is spent reading, too.
I’ve come away from several of her issues with recommendations for books I might not have come across otherwise, and she makes a great case for reading outside of the genres you normally stick to.
Idea to steal: Using her expertise as a community-building tool, Rebecca invites her readers to send her the first line of their book for her to critique. The reader gets useful feedback from a professional editor, and Rebecca gets more engagement from her readers. Win-win.
Reading & Writing With Rebecca
There’s more where that came from
I hope you’ve found some inspiration in the newsletters above — they all do great things with form and content that are well worth exploring. Let me know if you liked these examples, I’ve got plenty more up my sleeve to share!
Next, I want to move on to another great source of inspiration: your experiences as creators.
Your goals
A couple of weeks ago, we asked what your goals are with your own newsletters:
Revue
Having a clear goal as a newsletter creator is a great motivator to come back and publish issue after issue. Even something as simple as "I want to inform my readers" goes a long way.

What's your goal, and how do you measure success?
We received some great responses, and I’ve collected a few that inspired our team…
Sumeru Raut
@revue My goal with #SundaySlant is to express myself funnily and as I try to get better at my creative endeavours—be it writing, music or filmmaking.
We loved Sumeru’s goal of improvement — each newsletter is another chance to express himself in a funny way and to learn more about what works best for each of his creative outlets. And it’s true that the more you publish, the more feedback you receive, and the more you can learn about where to focus your energy next.
Kirsten p: kearstin
@revue My goal with my newsletter is to attract the type of followers and community I don’t have elsewhere on social media, to grow my overall community size and hopefully leverage that to attract the kind of work I’d like to be doing. More conscious, more considered work.
Kirsten’s goal is really well thought-out. The focus on attracting new people to her community in order to set herself up for the work she most wants to do in the future is inspiring — and a great way to think about a newsletter’s various capabilities: part portfolio, part networking tool, part creative outlet.
Benny Hsu
@revue My goal is to inspire, educate, and motivate my subscribers when they get my newsletter each morning. When I'm creating each day's newsletter I feel that way too because I'm curating the content and get all those benefits. So it keeps me going.
Benny’s answer is heartwarming. The focus is fully on the reader, and by writing his newsletter every week, he receives the same benefits he offers his subscribers. So there’s a two-fold motivation!
We loved reading your replies — thank you so much for your input. It’s uplifting, and helps us make sure we’re on the right path to helping you make the most of Revue.
For now, let’s dive into what’s happening in the newsletter world this week.
The week in newsletters
Medium will begin offering writers a 50% cut of the subscriber revenue their content generates
The New York Times doubles down on subscription newsletters
Quartz refocuses its subscription program on email newsletters for paying readers
That’s all for today — thank you very much for reading to the end, and I’ll see you next week
Best wishes,
Anna
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Anna from Revue
Anna from Revue @revue

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