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The offline world and the metaverse.

The offline world and the metaverse.
By moment • Issue #4 • View online
One of the more exciting things currently shaping the new (collaboration) economy is web3, and especially NFTs. When I’m excited about something, I want to learn everything about it. That’s basically what this newsletter is all about; to document my journey.
Last week I shared that I joined Arteztic (part of the founding team), a decentralised autonomous organisation. We won some internet money at a hackaton and are now expanding the team.
With Arteztic, we are building the first online environmental NFT gallery in the world that helps artists create a sustainable future and give back to great NGOs.
But I’ve more exciting news: I’ll also help We Are The Museums create events, e-learning programs, and hackathon(s) for museums to educate them about web3 and build new innovative products.
Why?
Museums - like many other industries - need to innovate to create a more sustainable future — that’s why they need to unlock blockchain technology.
I’m pretty excited about this and will share more details about the progress, we are building everything in public, and open-source.
That’s one other thing that is absolutely epic about this industry; everyone is willing and eager to help each other, from devs, designers to industry leaders, that’s why wgmi.
Onwards.
Let’s unpack what happened last week.

The offline world is losing.
Marc Andreessen, in 2011, famously wrote an essay that software is eating the world (last year, we wrote about that in light of covid)
Ten years later, the real impact is becoming more obvious; the offline world is struggling (a lot), and the online world is accelerating. As Kyla describes it, the offline world supports the online world, and we need to be mindful of that.
China has its fair share of issues, Germany experiences supply chain shortages, and the United States has a debt ceiling problem. Just to name a few, minor, issues.
Meanwhile, investors biggest focus is online companies. Especially Fintech. 👇
Steve Jurvetson
The Most Sought-After Private Companies in the Secondary Market.

Ranked by investor interest, “SpaceX was in a league of its own with more than 2x the votes of #2 Stripe”.

40% of the companies are FinTech, and only two companies (SpaceX & Impossible) make a physical product. https://t.co/fN8d0s5bfw
In today’s world, everything is connected. This means that events like the dept ceiling problem have a lot of impact on what will happen with (e.g) the crypto space.
It also has impact on our world view, because of the lack of solutions of these macro events, people are losing trust in institutions. But too often - and the latest whistleblow Facebook news is a great example - we think that we as individuals are ‘helpless.’
Yes, companies like Facebook and Youtube want you to spend as much time on their platforms, but what we forget is that they feed you exactly what you want. This is not new; we call it consumerism. Hey sugar, smoking and what not.
We say that we don’t want to use Facebook (or any of their apps), but our actions clearly show otherwise. This is maybe a somewhat unpopular view to this all, but when I hear most of the Facebook news, I hear that people can’t decide for themselves, and that you need to be protected by a government to use less Facebook?
Individuals have way more power than they think, especially over their own lives, and by acknowledging that also about their environment.
Most news or public conversations are pretty pessimistic about the individualization of society. Without going into too much detail today, imo people draw the wrong conclusions in all of this. My general premise is; (TLDR) the more individualistic you are, the easier it is to help others. It’s like the airplane mask story; first, help yourself, then help others.
A person who has control over his own time can do whatever they want. In most cases, they start projects and join other teams. When a person is part of one community, it’s just that.
This all sound somewhat paradoxical, right? But that shows even more that this is true because truth is often paradoxical.
And please don’t take my word for it, but figure this out yourself. But let me give another example to show that this is true.
A person with one office goes to the same office every day. That’s all he sees. A person with no office can work from anywhere; his office is everywhere.
I’m not saying that the ‘gig economy or 'freelance’ world is perfect, but it’s much better than what we read in mainstream news. I always realize this by actually talking to people participating in this economy.
While taking an Uber a couple of weeks ago, the driver told me that he would quit when Uber would put him on the payroll, and all of his colleagues that he spoke to would do the same. (He shared this story with me in light of the Uber lawsuit).
He continued; There are many alternatives if you don’t want to be part of this gig economy.
That is what a free market is all about, and it will start to fail when we interfere too much.
A garden needs to be taken care of; the Forrest flourish without any help.
Again, a paradox.
The metaverse is the new world.
Let’s end this newsletter with some interesting things that happened in the Metaverse. The amount of innovation is absolutely insane.
New product launches
🚀 NEW Art Market
Stripe 🤝 Web3
Guillaume Poncin
We’re starting a new crypto team at @Stripe. I’m hiring engineers and designers to build the future of Web3 payments: https://t.co/A40QPCw3XG. https://t.co/ygYTrA125T
The British Museum experimenting with NFTs
Daniel Pett
NFT pop up shop installation in the @britishmuseum. Source of much critical thought recently re ethics, ownership, climate impact, novelty. https://t.co/6QNb8XTmD4
NFT I bought last week:
Bought quite a few, actually, but exited about this one! By StudioCaptain
https://www.hicetnunc.xyz/objkt/417165
https://www.hicetnunc.xyz/objkt/417165
One Last thing: We are hiring!
Currently we are looking for frontend and smart contract developers to join the team to build a lot of exiting products on the Tezos blockchain. Interested, or now anyone, please let me know (simply reply tho this email or send DM on twitter)
THANKS.
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By moment

Designer writing about web3 and the collaboration economy while building products in these markets.

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