One hundred years ago, a retail giant that shipped millions of products by mail moved swiftly into the brick-and-mortar business, changing it forever. Is that happening again?

Personalizing email subject lines can increase open rates by 50% and lead to 58% higher click-to-open rates, according to data by Yes Lifecycle Marketing. Even though personalized subject lines dramatically improve KPIs, 97.7% of emails sent in Q2 didn’t use personalization in the subject lines, the firm found in its analysis over 7 billion emails. 

Albertsons Cos Inc (ABS.N), one of America’s biggest supermarket chains, said on Wednesday it would buy meal-kit delivery service Plated, as it looks to attract more customers to its stores amid increased competition.

The Body Shop announced it’s working with marketing partner Urban Airship to launch a mobile wallet pass for Android and iOS that provides content updates related to the retailer’s Forever Against Animal Testing campaign, according to an Urban Airship blog post.

Amazon will take 360,000 square feet of space at one of buildings within New York City’s Hudson Yards development.

IIt was surprising to find out that 8 out of 10 businesses fail. But when I met the paradox “Online shopping grows by 23 percent year-over-year and yet a whopping 80 percent of all ecommerce businesses fail within 2 years,” I couldn’t help but get worried. But how could ecommerce businesses be failing this much when more and more people keep buying online?

The Levi’s Commuter Trucker jacket comes with Project Jacquard, which makes the sleeve itself touch sensitive. You can control your phone while you ride your bike, and we’ve tried it on.