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SUMOHeavy - Issue #54

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SUMO Heavy

January 18 · Issue #54 · View online

A weekly digest of SUMO blog content, plus eCommerce news, events and job listings.


SUMO Heavy in the News
3 Surprisingly Inefficient Daily Business Practices by Bart Mroz, Co-founder and CEO of SUMO Heavy
What We're Reading
How Overfunding Killed Nasty Gal | Inc.com
Amazon to create more than 100,000 full-time, full-benefit jobs in US by 2018
An exceptionally strong December closes out a record fourth quarter for e-commerce
How Augmented Reality Will Shape the Future of Ecommerce
UK e-commerce sales grow nearly 16% in 2016
Upcoming eCommerce Events
The 10x eCommerce EventFebruary 10-12, 2017 | Orlando, Florida
eTail WestFebruary 27 - March 02, 2017 | Palm Springs, CA
Bazaarvoice SummitMarch 8-9, 2017 | Austin, TX
MRC Vegas 2017March 13-16th, 2017 | Aria Resort, Las Vegas, NV
Our Latest Obsession
The hilarious video, titled “Kitty Kommercial,” features native Atlantan Paul Preston trying to get cats adopted like a used car salesman. What makes the commercial even more special is the Mr. Preston is neither a comedian or personality - just a funny guy that who’s sister thought it would be funny if he was in the commercial. 
What’s also incredible is that the piece was entirely improvised and shot in under 30 minutes.
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