Google announced that starting in July, mobile page speed will finally be a ranking signal. This move further underscores the search giant’s growing emphasis on catering to searchers using mobile devices. The algorithm update will reward retailers that deliver fast mobile experiences.

Sixty percent of companies think they’re “customer-obsessed,” while only 12% truly are, according to findings of an Adobe-commissioned Forrester study provided to Marketing Dive. The report examined the role of email innovation in driving customer obsession, which Forrester defines as “deliberately making your customer the center of your total operating model.”

When it’s easier to comparison shop online, businesses are less likely to raise prices — but you wouldn’t know that by looking at official inflation data.

Over the years, psychologists and marketers alike have conducted extensive research to figure out what it is that makes us tick. Why do we do what we do? What influences our decisions? What causes us to change?

Alibaba founder Jack Ma has outlined the Chinese e-commerce giant’s ambitious plans to invest billions of dollars in a smart logistics network spanning the globe as it seeks to dramatically improve its reach and efficiency and drive down costs.

Swedish beer Norrlands Guld decided to make Twitter a part of its beer-drinking experience this time, inventing a system for imprinting tweets in beer.