Walmart reported 33% growth in U.S. ecommerce in Q1 with online grocery being an attributing factor to the growth. Total revenue was $122.7 billion, an increase of $5.1 billion or 4.4%.
The General Data Protection Regulation from the European Union takes effect on May 25. The law is sweeping, with massive fines for noncompliance. It affect
E-commerce sales in the period rose 9.6% from last year, while overall retail sales excluding auto rose 4.8% year over year, according to the government’s report.
In the age of the connected customer, where retailers have access to myriads of consumer data and can track behaviors, creating online experiences that are exactly what customers want should be a piece of cake. Yet somehow there is a large disconnect between what customers expect of the ecommerce shopping journey and what retailers provide, creating major customer pain points.
Applebee’s is using an hour-long autonomous sensory meridian response (ASMR) video featuring the sounds of a variety of meats sizzling on a grill, according to information provided to Marketing Dive. Viewers can watch a montage of ribs, shrimp, chicken and steak being grilled.
The campaign is designed to help people find a sense of calm by listening to the sizzling sounds. Seventy-nine percent of Americans report being stressed sometimes or frequently during the day, and 49% of women experience frequent stress versus 40% of men, according to a Gallup poll cited by Applebee’s.
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