By Bart Mroz, Co-founder and CEO, SUMO HeavyWhile many digital tools and ideas are changing the way online retailers do business, these innovations are truly disrupting e-commerce.
Let’s take a look at the upside of Visa’s new rules for merchants, especially those that are particularly vulnerable to the rising tide of e-commerce fraud.
It’s critical for brands and influencers to invest in their own digital commerce destinations in addition to selling their products on third-party sites.
The GDPR goes into effect later this month and GDPR compliance efforts are well underway. For example, users of online services around the world are receiving notifications of updated terms of service and privacy policies.
Visa and Mastercard have surfaced the idea of a universal ‘buy button’ as a way to deliver a common, secure checkout experience across all merchants selling online. Will it work?