| |
|
|
July 31 · Issue #234 · View online
A weekly digest of SUMO blog content, plus eCommerce news, events and job listings.
|
|
|
|
In The Race To Profitable E-Commerce, Walmart Will Win
If the future of retail is e-comm, most retailers are doomed. As the industry grapples with how to meet the needs and expectations for online shopping and also turn a profit, it’ll be incredibly important to stay connected with consumers using tech to uncover every opportunity to increase margins.
|
Lessons from 20 years of ecommerce
My first ecommerce site was a supplement to my brick-and-mortar shop in 2000. There was little online competition. Amazon sold only books. Most of my competitors were small independents like me, and it was easy to stand above the crowd.
|
COVID-19: Manufacturers adjust to the faster growth of ecommerce
As the pandemic disrupts markets and supply chains, manufacturers face the challenges and opportunities of the “new normal” as buyers demand more online buying services. The forthcoming 2020 B2B Manufacturer Report will provide data and analysis on how manufacturers are growing in ecommerce.
|
Understanding Core Web Vitals for SEO
On rare occasions Google provides expectations of upcoming algorithm changes. For example, Google alerted us to the mobile-first index change and, also, the inclusion of SSL signals. Once again, Google has given us a heads-up with Core Web Vitals.
|
E-Commerce Pricing Glitches: The Revenue-Sapping Culprit
In order to eliminate revenue-sapping incidents, like price glitching, organizations need to prepare their website infrastructure well in advance. Investing in new technology solutions will not only protect revenue, but it will also provide customers with a seamless customer experience and protect brand integrity.
|
Using Google Analytics to Track Site Changes
The ability to measure changes to pricing, shipping, and other items is essential to successful ecommerce merchants. Google Analytics has features to document and track changes to provide critical feedback. Annotations in Google Analytics allow you to document change history.
|
|
|
Quiz: Can You Spot the Banned Amazon Item? – The Markup
Amazon content moderators have only a few minutes to decide if a product is on the list of nearly 2,000 banned items
|
|
Did you enjoy this issue?
|
|
|
|
If you don't want these updates anymore, please unsubscribe here.
If you were forwarded this newsletter and you like it, you can subscribe here.
|
|
|
|
219 Cuthbert Street Suite 402 Philadelphia PA 19106
|
|