Continuous improvement is a vital aspect of an efficient organization.
To create a truly great product, a team must repeat what works well and improve what doesn’t — and that same thought process should be used by other teams within the organization.
All the usual online factors – shipping time, website speed, user experience, customer support – will now have a much larger impact on brand perception as it’s the only point of contact for the time being. As shopping moves almost exclusively online, let’s explore how online shopping behaviors have shifted as a result.
Consumers who connect with brands on social media are loyal customers, with about nine out of 10 people saying they buy from companies they follow on social networks.
As the coronavirus upends consumer behavior, it presents a double-edged sword for Shopify, which powers the e-commerce sites of more than 1 million merchants.
In a survey we conducted with over 3,000 members of the Influenster community, 41 percent of respondents said that right now, they are shopping online for things they would normally shop for in-store.
E-commerce leaders are increasingly turning to installment payment options to address cart abandonment. Offering the option to pay across monthly installments not only boosts the customer’s buying power, but it also provides the flexibility and personalization shoppers increasingly need.
SMS messages are powerful for transactional communication. The messages are easy to write when the content contains only a shipping notice or an access code. But composing marketing SMS messages can be much more challenging. Here are four tips for writing better SMS messages for marketing.
