Less shopping is happening on Amazon. Instead, consumers are favoring Walmart, according to new survey data from First Insight.

Consumers have started their holiday shopping well in advance of the season, according to a survey from e-commerce platform Profitero. Forty-five percent of respondents said they planned to start holiday shopping before November, and 25% said they started in September.

Google’s BERT algorithm, released last week, is the company’s latest effort to understand the intent of search queries. For ecommerce sites, the unique details on product pages could now drive more organic search traffic with high purchase intent.

If digital spending during November and December reaches $143.7 billion that would be a 14.1% rise from a year ago.

Google is among the search engines that show fake and possibly dangerous counterfeit goods in as much as 60% of their search results, putting consumers at risk, per a study by intellectual property and brand protection company Incopro shared with Marketing Dive.

Findings from Econsultancy’s new State of Social Commerce in Southeast Asia report – 9 in 10 (89%) of respondents say their company has a social selling strategy.