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April 26 · Issue #171 · View online
A weekly digest of SUMO blog content, plus eCommerce news, events and job listings.
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SUMO Heavy to Sponsor the 2019 Pre-Imagine Event | SUMO Heavy
SUMO Heavy is once again sponsoring the Pre-Imagine community event at the 2019 Imagine Magento Global eCommerce Conference. The conference itself will be held May 13-15 at the Wynn Las Vegas.
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Why E-Commerce and Brick-and-Mortar Are Stronger Together
A technology-enhanced in-store experience checks all the boxes for the consumer, and possibly even more for the brand. By attracting more customers back to their stores, retailers will not only drive more sales but also inspire customer loyalty through the physical experience of their brand.
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SEO: 9 Content Optimization Tools
Contextual relevance in search engine optimization refers to how the content on a website aligns with searchers’ words and phrases. These nine content optimization tools will take you from keyword research to written word to optimized copy.
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What Makes Indonesia the Fastest Rising E-commerce Country
More than 55 per cent of online commerce spending in Indonesia comes from greater Jakarta, where the online retail market is more mature than in other regions. Online spending in Jakarta, as a percentage of household spending, is four times higher than in the rest of Java and 10 times what it is outside of Java. Provinces outside of Jakarta have about a 10-percentage point higher rate of new spending than Jakarta does. As online commerce reaches beyond greater Jakarta, offering better choices and prices, the rate of new consumption may grow beyond 30 per cent.
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Cleaning up the waste of e-commerce returns
Internet sales are a massive market — but with high rates of returns and half of those going to the landfill, something has to change.
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Women In E-Commerce
Google identified that talent is the most critical and unresolved challenge for the development of Southeast Asia’s internet economy.
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Our short-form daily news podcast following news and trends in eCommerce, Tech, Retail, Grocery, Payments and more. Available wherever you listen to podcasts:
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B2B Online | April 29 - May 01, 2019 | Chicago Marriott Downtown
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You can now buy a tortilla blanket so you can curl up like a burrito
A tortilla blanket is going viral for allowing you to curl up into a human burrito. It appears to be the $44.95 Burrito Blanket by Zen Life.
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