While social media have a greater effect on what consumers buy now than two years ago, most people haven’t actually purchased anything through platforms like Instagram and Snapchat, according to a study by digital commerce firm SUMO Heavy.

As AI and voice assistant tools gain popularity, they will drive more innovation and new ways for customers to engage retailers.

Leverage tools that will help you grow your e-commerce brand.

Walmart International and its CEO Judith McKenna leapt into the spotlight with its $16 billion purchase of India e-commerce giant Flipkart.

What is ecommerce conversion rate? How is it measured? What is a good average conversion rate? This article provides a brief introduction.

By implementing a self-service artificial intelligence (AI) chatbot solution, TechStyle Fashion Group (parent company of JustFab, Fabletics, ShoeDazzle) saved more than $1 million and was able to reduce the overall number of calls to its contact centers for transactional and traditionally self-service issues.

Thingtesting is a place to find, explore and support new brands and startups on Instagram. The posts give both a consumer and a VC review on the product. The account was started by a London-based VC, Jenny Gyllander from Backed.