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October 3 · Issue #142 · View online
A weekly digest of SUMO blog content, plus eCommerce news, events and job listings.
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Most consumers don't use social commerce - Business Insider
While social platforms are working to add new features, consumers have been slow to adopt social commerce so far. In 2018, 82% of consumers have yet to use a feature like a buy button to make a purchase directly through a social media site, according to a report from SUMO Heavy.
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E-commerce shoppers expect free shipping, branded giveaways
E-commerce consumers have evolving priorities and expectations of online sellers and are now more often looking for free delivery, free product giveaways and high-quality products over fancy packaging and elaborate unboxing videos, according to the results of a survey from e-commerce fulfillment firm Dotcom Distribution, outlined in a post from Material Handling & Logistics.
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Walmart to use blockchain technology to track leafy greens
Walmart Inc. said Tuesday that it will begin using a blockchain-enabled system to track the path of leafy greens like lettuce back to its farm of origin over the next year.
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How to make your ecommerce website more mobile friendly and drive conversions
Today’s buyers shop on mobile. In this article, we cover six techniques ecommerce brands use to optimize their websites for mobile to improve conversions.
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The best interactive size guides for reducing returns in ecommerce
We’ve rounded up some of the best online size guides out there, together with the reasons why they work so well.
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The eCommerce Minute is available on iTunes, Anchor, Spotify or wherever you get your podcasts.
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Future Thoughts on Vimeo
Future Thoughts is an experimental, short film showing a collection of ideas about everyday life and new technologies in the near future.
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