While social media’s influence remains strong, escalating concerns about security and privacy when shopping through social media have halted the growth of social commerce and social buy button adoption.

For more insights, download the latest SUMO Heavy whitepaper ‘Social Commerce Revisited 2018’, an in-depth survey and refresh on how social media shopping has evolved over the last two years.

Click here to download the full report.

Consumers love to shop online because it’s easy, comfortable and often comes with a significant price savings. It hasn’t always been this way, but over the last 20 years Amazon.com has successfully changed the way people shop all over the world.

Getting onto Google’s first page for important search terms is a necessary goal for retail brands. But it’s getting even harder as Google now shows fewer organic links on page one for retail searches. Based on Searchmetrics’ study, here are five insights to help retailers target universal search appearances.

With new challenges ahead for this year’s holiday season, retailers can address these issues and increase efficiencies. By focusing on long-term loyalty, quicker shipment processing, automation and convenient pickup options, you’ll ensure a successful holiday shipping season.

To drive growth, stop chasing intent and start building an intelligent engine to observe customer signals and predict what people actually want.

The company reportedly will double its spending on attracting new truck drivers, a move to ensure quick movement of items from distribution centers to physical stores that serve in-person as well as e-commerce customers.

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