A long time ago in an escrow far, far away the real estate agent ruled the roost, charging 6% and being the gatekeeper to the home of your dreams.
$30,000 to $50,000 commission later you got the keys.
As a seller you had to play along also.
“It’s just the way it works” was heard in the hallways of Century 21, Keller Williams, Sotheby’s, and so many others.
It was all about control. Not your control but their control.
Even though you were the money, you were the buyer. Supposedly, you are the customer as either mortgage applicant or seller waiting for the wire post closing.
But this is bigger than a commission fee.
It is an entire business and technology model.
Better, stronger, faster, cheaper. Able to leap tall houses in a single bound… ;)