We are stealing…His thread-making skills
As said above, threads are what really helped Blake get to the next level. This is what we can steal:
💡 Learn to identify great thread ideas. Not all content ideas make for good threads. Blake’s rule → Look for ideas that:
- Encourage conversations
- Answer ONE specific question
- Are relatable
⌨️ Use the same format:
Blake says he never reads threads that look like a blog post in disguise. What he does is having a pre-set format structure that makes it easy to read by the audience. It’s also easier for him to create.
It removes facing a “blank page”.
🖼️ Add visuals: Visuals add context and take up more “screen real estate”.
🔁 Optimize your CTA for RTs: Blake knows the importance of RTs in increasing your reach. On his call to action, he always ends with a giveaway for someone who RTs his thread.