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On Software - Issue #6: better pitching, understanding churn and Messenger app store?

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In this week's edition: building a better investor pitch, developing clear customer profiles, underst
 

On Software

March 28 · Issue #6 · View online
A weekly look at the state of the art in building and growing software-centric products and companies by @shawnyeager

In this week’s edition: building a better investor pitch, developing clear customer profiles, understanding (and reducing) churn, and the promise of a Facebook Messenger app store.
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Hustle
Five Ways to Nail your Pitch and Win Over Investors
The Difference Between Customer Profiles & Buyer Personas
Deep Dive
Principles of Mobile App Design: Engage Users and Drive Conversions
SaaS metrics: The no-BS guide to understanding churn
What Lies Ahead
Regulators are underprepared for artificial intelligence. They could learn from Go champion Lee Sedol.
Facebook’s Messenger Bot Store could be the most important launch since the App Store
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