What are the best uses of TikTok for startups?
has around 50 million daily active users
and 92 million monthly active users in the US
, up nearly 800%
from January 2018.
The average US user opens the app 8 times a day and spends 46 minutes per day on the app.
Businesses that figure out how to leverage TikTok will have an advantage in building brand awareness, cultivating user trust, and efficiently acquiring customers.
It’s unlikely that Ocean Spray
itself would have ever thought to compose a song about the superiority of canned vs. homemade cranberry sauce.
Working with Creators enables brands to tap into a much bigger pool of creativity and reach new audiences!
Thank you to Li Jin
for the great research! :)