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It takes 20 years to build a reputation 🧨 #149

...and 5 minutes to ruin it. This quote from Warren Buffet hit home for me last week. I'm only 10 yea
It takes 20 years to build a reputation 🧨 #149
By Ross Chapman • Issue #149 • View online
…and 5 minutes to ruin it.
This quote from Warren Buffet hit home for me last week. I’m only 10 years in and well aware of how much more work there is to do, but one false move and I could quickly destroy what I’ve built so far.
More organisations should take that advice. Laura Ashley, the textile design company has destroyed its 67 year old reputation today by reporting that it has run out of money.
Change has to be a fundamental part of business strategy and the ability to grow, sometimes shrink and take on new growth opportunities is the new normal.
Look at fashion retailer Zara, the world’s largest apparel seller, gets new styles to market in 2-4 weeks. To do so, it uses a cross-functional, integrated organisation to accelerate decision-making and eliminate delays in functional handoffs. Design, procurement, manufacturing, and delivery are all organised into teams that work closely with store managers to quicken responsiveness to shifting market trends.
Be more Zara!
Thank you for reading,
- Ross

Design 👨‍💻
Growth Design for B2B Companies
Design workshops that work: how to get better at brainstorming
Inside the big, messy business of empathy
Business Growth 📈
Stop Pitching Your Products and Services. You Have a More Valuable Commodity to Sell
How N26 created a design-centric culture from day one. An interview with Christian Hertlein, Head of Design at N26.
3 reasons why companies make bad hires
Cycling 🚴
Coventry becomes first UK city to have a 'Bicycle Mayor'
Introducing the 2019 winner of the Zwift Academy, Jess Pratt
Coolness 😎
Wix launches Editor X, a new website design tool that hopes to ditch any need for CSS skills
The Scientists Saving the Rainforests by Listening to Them
Simon Sinek on being a visionary in The Infinite Game
Here's to building and keeping reputation!
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Ross Chapman

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