I’ve made a number of changes since I’ve become MD at obodo (check them out in this post
on my rejuvenated blog).
Having now got to the level I am, I’m working to become the best MD I can be. What I haven’t outlined is what that decision really means (and may give you an insight as to what I’ve been thinking about in recent months).
I’m not going to monetise the Remote Sprinters community
Oh, it was tempting! However, that strategy is not compatible with what I want to do over the next 5+ years. It’ll distract me from my goals. That includes a super low cost design sprint course I was writing (abandoned now) and exclusive interviews (you’ll find that on my personal brand now).
By the way, if you’re interested in finding facilitator jobs, you should check out my new job board, where I’m curating Rad Roles for Fab Folk.
I’m investing more in content
You’ll see way more from me on TikTok and YouTube, sharing my journey as the MD of one of the most exciting product design companies in the World. It’s not without difficulty though! Every time I take my camera to London, it stays in my bag. I don’t really want to get myself a videographer just yet, but it is high on my list of priorities.
Steven Bartlett claims that he achieved 70% of his sales through his personal brand while running Social Chain - and whilst I don’t need that right now, I know it takes years to ramp up.
I’m not going to talk much about design sprints going forwards
Don’t get me wrong - I freakin’ love design sprints and I have a lot to be thankful for the 150+ that I’ve facilitated. However, what got me here won’t get me to what’s next. I never want my best years to be behind me and honestly right now, the design sprints we run bare little resemblance to the classic recipe.
I’m super focussed on creating the best product design process we can at obodo right now. I’ll probably talk more about that when it’s ready, but what I’ll be sharing for now is my journey in leading a design business - and as transparently as I can. Running Etch Sprints, it was easy to share sales targets and goals. With obodo, it’s a little more hidden away, only because I’m accountable to the owner and my colleagues.
Thank you for you for reading this issue,