Moving through my career and, at times, being unsure of the right direction to go in…
My positioning has changed over the years.
…and it led to rethinking my positioning once again.
Here it is:
I help creative solopreneurs build remarkable brands by distilling 20 years of branding into weekly bite-sized tips, so they can land more ideal clients.
Is it perfect?
…what is “perfect” anyway?
It IS something I can run with and iterate on.
I’m now using versions of it in my:
- Twitter bio
- Social media CTAs
- Newsletter subscribe page
- Newsletter directory submissions
Now, let’s looks at a great framework for crafting your own.