We’re going to break this out into two phases. In phase 1, you’ll build a traditional job board. In phase 2, you’ll build a true hiring platform where candidates can create a profile once and apply everywhere.
In phase 1, you’ll price at or below the other job boards.
In phase 2, you could imagine showing a list of candidates to the hospital recruiter as soon as they post their job. Talk about an “aha” moment.
Phase 2 will let you charge up to $10-20k/year or more if you can get hospitals to run much of their recruiting through you.
Phase 1: Traditional job board
With a traditional job board, candidates have to submit an application to each job separately. The candidate does the work of choosing which jobs to apply to, and the recruiter does the work of vetting the candidates.
Phase 2: Hiring platform
The Hired-like model is different from a job board in one main way: You let candidates create a single profile and re-use it for multiple job posts.
You might then also show filtered candidates to recruiters, saving them some work. Because you’re doing more of the work, you can charge more $$.
Here’s what your revenue looks like:
The key will be reaching nurses and delivering great candidates, which we discuss below. If you can deliver, I think it’s pretty realistic to hit $100k revenue in the first year and $1m revenue within the first 2-3 years.
One thing is clear: If you can deliver great nurses, hospital recruiters will pay for them. Now the question is how.