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No-Code Startup Ideas 🔮 Creator Marketplace - Free Preview

Welcome to No-Code Startup Ideas, back after a brief hiatus. This week’s idea: A Content Creator Marketplace. 
What does that mean?
Imagine a site that makes it easy for people to:
  • (1) recommend products they’ve used, and
  • (2) get a cut whenever that product is bought.
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What is this newsletter about?
In each issue, I send out a deeply researched business plan for a validated, profitable startup that you can start with no coding and very little money. See past issues here.

The methodology
For each idea, we go through:
  • The opportunity
  • JTBD (Jobs to be done)
  • Why now
  • Companies that have proven the market
  • The niche
  • Pricing and revenue projections
  • How to build the no-code MVP
  • Startup costs and time to profitability
  • Tactics to get the first 10 customers
  • Bonus: 3 more no-code startup ideas
Let’s go!
The Opportunity: Content Creator Marketplace
You get #paid when they get #paid
You get #paid when they get #paid
Affiliate sales have taken over the internet. It’s a big part of why Google has lost some reliability in recent years – a problem the search giant has worked hard to address.
Affiliate is when you get a finder’s fee for referring customers to another business. It’s how many blogs and influencers (or “content creators”) monetize.
Affiliate networks are big internet business. They connect bloggers to merchants with affiliate programs, solving a “one-to-many” problem on both sides.
And today, you’re going to build a site that makes it easy for anyone to earn money selling someone else’s products.
Here’s how it works: Anyone can submit their own “recommendation list” on your site. They can then link to their list on social media.
Then… Any time someone uses one of their links to make a purchase, they make money. And so do you!
You’re going to make it super easy for people to create lists like “designers I recommend” or “my small business stack.” Ready?
JTBD (Jobs To Be Done)
What jobs will your customers “hire” this site to do? 
Affiliates need:
  • An easy way to host their recommendations
  • A no-hassle way to set up payment
  • A source of traffic
Merchants need:
  • More sales
  • An easy, cheap way to get other people to promote their products
Why now
Affiliate is bigger than ever. Everyone is announcing affiliate programs, including Instagram and Apple.
More and more stuff is legible to the internet, which means an even greater need to curate what’s out there.
Google is great for universal answers. But personal recommendations are a vast and growing market.
Influencer marketing is one of the fastest-growing markets around. It’s set to grow to $13.8 billion in 2021, up from $9.7 billion in 2020. That’s an insane growth rate.
Companies that have proven the market
Here are the main comparables (or “comps”) we’re looking at:
  • #paid - full service influencer marketplace, just raised $15 million series B
  • Phaver - recommendation app, raised 1.167 milion euros last year
  • Vivino - wine recommendations, raised $155 million last year
  • Picker - recommendation app, raised 1.3 million euros last year
  • Snapchat just launched map-based recommendations service Snap Map
Bootstrappers have the advantage here because this market is so fragmented. It’s a collection of tens of millions of normal-but-influential people around the world, in millions of highly specific niches.
There’s one thing all bootstrappers should know: There are riches in niches.
The niche
You’re going to build a personal recommendation site that lets anyone create a list of things they recommend.
The product itself will be somewhere in between #paid and Linktree. But which audience should you choose to target first?
I see a big opportunity in WordPress, for a few reasons.
🔓 Unlock the rest of this no-code startup idea. Support this project, become a member now 😄
Pricing and revenue
Monetization on a per-transaction basis will be tricky without coding. But turns out there are other great ways to monetize in the meantime.
Some affiliate networks charge $500-1000 for one-time setup then a minimum of $100 per month to give businesses access to their network of affiliates. #paid charges $269/mo on its lowest tier.
🔓 Unlock the rest of this no-code startup idea. Support this project, become a member now 😄
Building the no-code MVP
We have two options here: Easy mode and hard mode.
Easy mode will be a simple Webflow site that uses Airtable and Zapier to allow users to edit their profile page with whatever links they want.
Hard mode will use Bubble and Billflow to create a site that allows users to create their own affiliate site and add whatever they want to it. In fact, this product will be kind of like the Shopify for affiliate - tell that one to your future investors!
🔓 Unlock the rest of this no-code startup idea. Support this project, become a member now 😄
Startup costs and time to profitability
So your startup cost is $131 the first month and $119/mo thereafter (plus rev-share).
If you’re charging businesses $200/mo for access to your affiliates, then you could break even with just your first customer.
🔓 Unlock the rest of this no-code startup idea. Support this project, become a member now 😄
Tactics to get the first 10 customers
The key to making this business work will be adding affiliates quickly. That’s what you’ll focus on first.
🔓 Unlock the rest of this no-code startup idea. Support this project, become a member now 😄
Now go get building! 🚀
Thanks for reading! I’d love to hear your reactions and ideas here or on Twitter.
Looking for a cofounder to build with? @ me and we’ll find someone for you.
Bonus: 3 more no-code startup ideas
And because I came across a ton of great ideas in my research, here are a few more ideas to stimulate your creativity:
  • A DAO for indie makers (
  • A language partner matching site (get matched with someone to practice your English, French, etc.)
  • Cameo for developers, designers, no-coders
Might pick one of these for the next issue. Hmu if you have a preference!
Don’t miss out on the other issues by Christian⚡️
Did you enjoy this issue? Yes No
Christian⚡️ @christpetron

*So long, and thanks for all the fish!*
After a great run, No-Code Startup Ideas has retired. Feel free to look through the archive here on Revue while I migrate it over to WordPress.

Each issue is a deeply researched business plan for a profitable startup you can start with no coding and very little money. Scroll down to see past issues.

I bootstrapped my last company to $20K+ per month using no-code tools, and I want to help you do the same.

Each email includes:
- Pitch and value proposition
- Target audience and their problem
- How to create version 1 step-by-step
- Specific tactics on how to get your first 10 customers
- Pricing, startup costs, revenue projections, and payback period
- 3 bonus ideas

Avoid analysis paralysis. Find your idea and build your profitable business faster!

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