Arguing about whether it’s a product manager’s job to have ideas misses the point. The most important thing a product manager can do is make it as easy as possible for the right ideas to bubble to the surface. The intro to this blog from Aha!
sums it up nicely 👇
It is very rare for a product manager to bring forth the breakthrough idea alone. Innovation requires a broad range of inputs and intense focus. This is especially true for established offerings. Product managers juggle ideas from customers, salespeople, leadership, and other stakeholders.
Continuous innovation is necessary to gain and maintain market leadership. This is why it is essential for mature product organizations to develop an idea management process that supports your strategy and encourages innovation. A well-defined process allows stakeholders to submit great ideas and build on ideas submitted by others. So if you want to excel as a product manager, deliver value to customers, and drive business growth — make it easy to share ideas.
So stop worrying about whose idea it is, and worry about figuring out if the idea is worth doing something with.