Happy Saturday, This week's issue is about the psychology behind great products, building product tea
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June 4 · Issue #32 · View online
Curated content about Product Management and Marketing. From idea validation to achieving product/market fit.
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Happy Saturday, This week’s issue is about the psychology behind great products, building product teams, what makes some products addictive, how Buffer got to $10M ARR, email 101 and growth.
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The Psychology Behind Successful Products
WATCH it because in this video, Nathalie Nahali explains the psychology behind persuasive products and how they handle successful conversion, adoption and monetization. As a Web Psychologist, Nathalie offers a great framework that she’s seen work across many products that you can easily model and follow.
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Building a Customer-Driven Product Team is Product Management
HEAR it because in this podcast, David Cancel, CEO of Drift and formerly Chief Product Officer at Hubspot,
shares his tips for building great product teams and how autonomy can increase employee
retention and customer-centricity. David also talks about the feedback loop between engineers and customers as well as the metrics product teams should be guided by.
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Here's Why You're Addicted to Facebook, Slack, and Pinterest, Reveals Hooked Author Nir Eyal
READ it because in this post, Nir Eyal author of Hooked shares a quick guide to building habit-forming products. It includes three parts of Emotion, Feature, and Incentive. Nir also shares a few great case studies for how a hook works within a product that keeps bringing the users back.
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These Are Buffer’s Top 10 Lessons from Growing to $10 Million ARR
READ it because in this post, Co-founder of Buffer Leo Widrich shares his top 10 learnings from growing the startup, Buffer, to $10 annual recurring revenue. The top ones include not getting distracted by data too early on, 5 questions to learn better about your customers and the bullseye framework.
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Email 101: Opens, Clicks, Conversions
READ it because in this post, Des Traynor co-founder of Intercom explains some of the most basic but important rules to help you write better email and deliver your marketing message. Email is still one the most vital marketing channel for your product and this post should you leverage email for converting new users.
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Traction and Sustainable Growth – A How-to Guide for Startups
READ it because in this post, Oguz Serdar co-founder of Limk shares great marketing tips for achieving product/market fit while investing your effort in creating trust in your brand. These tips include SEO, social media fan base, content syndication and copywriting.
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Platforma iOS - An iOS Wireframe Kit
TRY it because with Platforma iOS you can start your iOS project right with distinct prototype, easily made with Platforma’s huge screens library.
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The Code-Free Startup - Build apps without coding
TRY it because with Code-Free Startup you can build real apps with the skills you already have.
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Curated with love by Pedram | Connect with me on TwitterLIKE THIS DIGEST? PLEASE SHARE IT WITH YOUR NETWORK
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