READ it because in this post, Dan Grover goes over the history of chat, conversational UI and the current state of apps. He argues conversational UI will fail in practice and he shares what the West can learn from Asian messaging apps such as WeChat. It’s a lengthy post but full of nuggets to expand your product mindset. 

READ it because in this post, Mitchell Harper shares a few common rules that in his opinion make certain products more successful. His top rules are about building for your best customers, being aware of the cost overtime to sustain your product, building a cupcake before a wedding cake and why you should avoid solving nice-to-have-fixed problems. 

READ it because in this post, Greig Cranfield talks about the importance of having a growth mindset for PMs. He argues there’s one growth hack that PMs should be considering and that’s the viral loop. He also mentions why it’s important to think about the viral loop before the launch of your product rather than after. 

READ it because in this post, Tradecraft shares valuable insights from interviews with 11 top Silicon Valley growth marketers including Senior Director of Growth at Udemy. It’s interesting to note that most of them voted for Twitter as being a channel on the decline. 

READ it because in this post, Jackson Noel looks into what has made Atlassian a successful public SaaS company. It’s true that the process of your product’s onboarding can make or break all your product marketing efforts. He argues Atlassian does a great job with their onboarding by keeping the sign up process super simple and explaining the key parts of the interface. He also points out to a few things that could be improved. 

READ it because in this post, Eduardo Yi shares a detailed  and step-by-step guide to creating an automated marketing process to boost your product sales. It’s based on using tools like SumoMe, Mailchimp and Zapier. The steps include finding your most valuable content, capturing emails, paying attention to high-volume visitors, creating email sequences and automating subscriber segmentation. 

TRY it because this is a curated directory of resources and tools to help you manage your Software Products.

TRY it because this is a website where you can find a great collection of product UI Interactions for your inspiration, every day.

TRY it because Dashmore is a website where you can find the best royalty free stock images via cognitive-powered search. They have +300 million images from 10 providers.