Kano Model, The next major platform, Leveraging direct response landing pages ...

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Product Buff

Curated content about Product Management and Marketing. From idea validation to achieving product/market fit.

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This week’s content is all about Kano Model, the next major platform, DRLPs and much more.

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Pedram

PRODUCT CONTENT

Choosing the Right Features with Kano Model

uxdesign.cc – Share

READ it because, in this post, Aleksandra Bis from EL Passion goes over the Kano Model when it comes to know what to build and when.

Process vs. Model

svpg.com – Share

READ it because, in this post, Marty Cagan from Silicon Valley Product Group dives into the differences between a process and a model. It’s a simple but powerful post especially for those folks in the both areas of product discovery and delivery.

The Next Major Platform

medium.com – Share

READ it because, in this post, Ceci Stallsmith from Slack shares a framework for predicting the next big trend. He then writes about the next platform shift which is messaging.

Convert Your Ad Traffic With Personalized Landing Pages

blog.intercom.com – Share

READ it because, in this post, Michele Pendergast, Online Marketing Manager at Intercom writes about the concept of Direct Response Landing Pages (DRLPs) for better directing the incoming traffic to position your product.

How to Sell Your App/Side Project While Working Full-time?

news.ycombinator.com – Share

READ it because, in this post, a user on Hacker News has asked this important questions and people have responded with some great answers. If you’re in that situation, it’s for sure worth checking out.

PRODUCT RESOURCES

iTranslate Converse - A Revolutionary New Speech Translation App

www.itranslate.com – Share

TRY it because, this iPhone app can help you translate conversation in 40 different languages. It’s a great too for customer research in a global user base.

Beamer - Notify Your Customers Of Product Changes Like A Boss

www.getbeamer.com – Share

TRY it because, Beamer Use Beamer will allow you to announce new features, your latest releases, and relevant news.

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