Curated content about Product Management and Marketing. From idea validation to achieving product/market fit.
Hi, welcome to issue #56 of Product Buff.
Winter seems to be around the corner as we just got our first snow here in Montreal. How about where you live?
This week’s content is about building invisible software, ruthless prioritization, turning customer feedback into actionable insights, the power of strategic storytelling and the world of Facebook advertising.
READ it because in this post, Dennis Mortensen CEO and Founder of x.ai talks about the challenges of what it means to build invisible software. Their AI assistants - Amy and Andrew help people manage setting up meetings. I’ve used it and it’s pretty good.
READ it because in this post, John Vars Chief Product Officer at TaskRabbit writes about one of the most important topic, prioritization. He shares three ways to help companies. My favorite is the second one as it goes beyond the product.
READ it because in this post, Sian Townsend, Director of Research at Intercom looks at how to understand customer feedback, analyze the types of feedback and make it actionable. She introduces a framework categorizing the feedback you receive from your customers.
READ it because in this post, AdEspresso show the result of what they analyzed by going over 100 million dollars of ad spend in Q2 2016. Facebook ads are super powerful and still under priced. Are you using them to market your product?
TRY it because FreeStack is a collection of resources and tools for designers and developers working on software products.
Are you looking for a new product community? Join this Facebook Group and be a part of a community for product-minded professionals. We discuss all things product and help each other overcome our challenges.
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If you’ve been thinking about starting a side product or service, I’m here to support you with a FREE coaching call to overcome your biggest challenge when it comes to starting something on your own.
Product Buff is curated with love by Pedram. Do you find value in this newsletter? Please spread the word and share it with your friends.