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🕹 Impersonation + when it's OK to go in CIRCLES

George from
George from
It’s March 2021. A full 19.45% of 2021 is behind us.
I hope you’re doing well, not getting cornered into bad decisions and spreading knowledge & cheer through your community.
New stuff
Since last month, the library was expanded by 2 new additions:
  • The Impersonator:this is when you serve a competing product to your customers as if it was your own. I’m sure upon hearing it, you became alarmed of the potential repercussions of doing this. Zappos and Tesla managed to do this, but can we do this with digital products?
  • The CIRCLES method: My friend Brad Dunn wrote a thorough guide on how teams use this method.
Product stories
My other friend Armic sent me this note:
Do you have your story to share with me?
That’s it.
Til next time!
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George from
George from @prodmgmtXworld

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