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Open Voice #35: Bezos doubles down on Alexa, a whole lot of Voice Design, US prisons collecting Voice prints for 'good', more on Branding, Health and Digital personalities

Hello! Last week Amazon had their earnings call. It was the most successful quarter for Amazon in it'
Open Voice #35: Bezos doubles down on Alexa, a whole lot of Voice Design, US prisons collecting Voice prints for 'good', more on Branding, Health and Digital personalities
By Maarten & Sam • Issue #35 • View online
Hello!
Last week Amazon had their earnings call. It was the most successful quarter for Amazon in it’s history. Jeff Bezos gave a quote and it’s pretty clear on what Amazon’s top priorities are:
“Alexa was very busy during her holiday season. Echo Dot was the best-selling item across all products on Amazon globally, and customers purchased millions more devices from the Echo family compared to last year. The number of research scientists working on Alexa has more than doubled in the past year, and the results of the team’s hard work are clear. In 2018, we improved Alexa’s ability to understand requests and answer questions by more than 20% through advances in machine learning, we added billions of facts making Alexa more knowledgeable than ever, developers doubled the number of Alexa skills to over 80,000, and customers spoke to Alexa tens of billions more times in 2018 compared to 2017. We’re energized by and grateful for the response, and you can count on us to keep working hard to bring even more invention to customers.”
Let’s see how this develops. Benedict Evans gives some perspective on why Amazon is putting so much effort into Alexa. It’s a great read, but if you are in a hurry: owning the voice endpoints is a strategic move.

Alexa Superbow ad fittingly about Integrated Voice
Alexa Superbow ad fittingly about Integrated Voice
Open Voice #05: Integrated Voice
We’re getting close to our next Open Voice event: February 14th we’ll gather for an afternoon of inspiration, insight and sharing knowledge on Integrated Voice. If you missed the communication previously: details and (free) tickets are available at 🎟️ Eventbrite.
Now, on with the news of last week!
Design
It’s hard to believe that there is so much coming out each week, that we need to make sections for specific domains. I’ve already deleted a bunch of links, but I think you’d like to read all those below. For a minute I thought I could save them up for another newsletter, but I think this luxury might not go away anytime soon. So here you go, some Voice Design related articles:
Categorised as other:
VoicePunch
@alexadevs my 8-year old’s hack of my Alexa shopping list is a great example of a #voicefirst security gap. https://t.co/mzGeg4UxxV
That’s it for this week. BNR is doing a final sound check on the 6th episode of the VoiceCast, which will be available today at 16:30. Our guest is Ine Stultjens (Royal Auping). Subscribe to the podcast if you want to receive it as soon as it’s available through iTunes or Spotify.
Next week we’ll be back with more news on Voice.
See you then!
– Maarten & Sam
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