The new Bixby platform is created by the Viv team
which Samsung bought. This is their third Voice Assistant platform. Previously they created Siri. So they know what they are doing. Adam Cheyer
(Viv cofounder) was on Bret Kinsella podcast cast and shared what makes this platform stand out. It may be the iPhone moment for Voice.
Two messages stand out:
First: Actions and Skills are what the Viv/Bixby team compare to bookmarks. Yet without search engine or list. Today there are 20.000 and next year there will be over a million. This doesn’t scale. Nobody remembers all available voice “bookmarks” today and definitely not in the future. Bixby solves this. Keen to see how. Important thought is that they see this and are launching an alternative. This is how the industry evolves!
Second: they see that Google and Amazon’s native actions and skills are used the most, but independent developers are not able develop such skills, because they don’t have the same tools. Bixby has a level playing field.
It may seem like taking shots at the competition. This is partially true yet this is how competition works. This will help the other voice parties to step up. Keen to see this develop! More gold in the podcast.