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oh for seven [#6] - death of the sexy cat / can eBay be saved? / a razor for good / and more.

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I may be a day late for Halloween (were you a pineapple-carving trendsetter?) but some of this week's
 

Oh for seven

November 1 · Issue #6 · View online
Like birdwatching, but for brand enthusiasts. Links spotted and shared semi-regularly by Caroline O.

I may be a day late for Halloween (were you a pineapple-carving trendsetter?) but some of this week’s links are straight from the graveyard. First up, who killed sexy costumes and Snap spectacles? And what’s keeping eBay and incandescent bulbs alive?
And if you’re over and done with the forced Halloween metaphors, skip straight to the end to see how unconventional thinking is helping IKEA and Gillette build their brands.

From Hillary Clinton to Offred: how Halloween outgrew the sexy cat
Why Snapchat Spectacles failed
eBay Is Playing Catchup, But Will It Work?
Mapping Brooklyn's Gentrification, Via Edison Bulbs
Ikea Just Made the Most Boring Preroll Ads, Yet They’re Totally Mesmerizing
The First Razor Designed To Shave Someone Else
That’s it for this week’s edition! Thanks for reading this far. If you liked it, I’d be eternally grateful if you’d please forward to your pals / colleagues / partners in crime. They can subscribe using the link below.
Until next time,
Caroline
(surprise surprise, my website’s still under construction. If you’d like to find out more about my services please drop me a line at caroline@strategyby.co)
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