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oh for seven [#30] - everyday influencers / brands in space / lamp resuscitation / and more.

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I have to be honest: I started writing this edition on 14 September, so these links are not as fresh
 

Oh for seven

October 4 · Issue #30 · View online
Like birdwatching, but for brand enthusiasts. Links spotted and shared semi-regularly by Caroline O.

I have to be honest: I started writing this edition on 14 September, so these links are not as fresh as they could be. Let’s call this an ICYMI edition?
First: when the gig economy meets the influencer economy, or (in fewer buzzwords) how everyday people are turning to Instagram to make some extra cash. Then: should NASA cash in on its brand and bring product placements to space? (though I guess Space X/Tesla already did that - hard to believe that was this February…) And finally: IKEA recycles a brand icon. Enjoy!

Posting Instagram Sponsored Content Is the New Summer Job
Teachers Are Moonlighting As Instagram Influencers To Make Ends Meet
Product placement may help power NASA’s next big space mission
Check out Ikea’s smart sequel to Spike Jonze’s classic 2002 lamp ad
Lamp 2 - IKEA Canada
That’s it for this edition! Thanks for reading this far. If you enjoyed it, I’d be eternally grateful if you’d please forward to your pals / colleagues / partners in crime. They can subscribe using the link below.
Until next time,
Caroline
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