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Forget About Setting Goals. Focus on This Instead. - NEXT Amsterdam #33

Forget About Setting Goals. Focus on This Instead. - NEXT Amsterdam #33
By Esther Gons • Issue #33 • View online
Hi everyone,
Let me start with a bit of self promotion 🙂
This Tuesday September 7th at 10:00 CET I’m giving a second and final workshop at the Innov8rs unconference and would like to offer you all a free ticket to attend.
In the workshop I will dive into Tracking and Measuring Innovation for Better Decision Making. It will be an interactive session of about an hour to help you start with measuring innovation within your company.
If your internal innovation process is maturing, you will understand the need to start making decisions based on data rather than gut feeling or pretty pitches. Making innovation manageable, measurable and visible for everyone. In the workshop:
  • You will evaluate the framework of your own innovation process by plotting stage relevant assumptions
  • You will practise decision making based on real data of startups in our portfolio
  • You will learn how to start doing this in your company
You can signup for free, I hope to see you all this Tuesday!
The articles I selected for this weeks newsletter are about achieving innovation success in a way. Like the authors of the articles, I strongly believe that creating a systematic approach is much more important than just setting goals. You need to right way of working, both for your teams as for all stakeholders.
I also wanted to share the recording of my session at Playing Lean with you in case you were not able to attend. In the session I dive into the 5 conditions to setup a mature innovation ecosystem.
We are also officially pivoting from NEXT Amsterdam, the boutique innovation consultancy firm, to GroundControl, a software platform to manage your whole innovation ecosystem. We’ve been quietly building this platform for the last 5 years to use internally with our clients and decided to focus on the platform going forward. The next newsletter will thus also be coming from GroundControl 🚀 Just wanted to give a heads-up!
Have a nice and sunny weekend,
Esther Gons

Articles
The 4 Traits That Separate The Doers from The Dreamers
Forget About Setting Goals. Focus on This Instead.
[Recording] Esther Gons: Professionalising lean innovation in your company
Signup to my Innov8rs workshop for free
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Esther Gons

Start your work week with 3 long-reads about corporate innovation. GroundControl is software to help corporates manage and measure innovation.

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