Myk Pono By Myk Pono Marketing & Product Growth 1446 subscribers 15 issues Subscribe to our newsletter This thingy has to be empti pwieshh
#12 Sep 22, 2018 How to Create an Ideal Customer Profile (ICP) - [WEBINAR] – Join my next webinar where I will share in-depth process of creating your ideal customer profile (ICP
#11 Aug 17, 2018 Competitive Analysis: How To Conduct a Competitive Analysis – I have done a few dozens of competitive analysis and I wrote this article to help you with this proce
#10 Jul 27, 2018 Myk Pono - Marketing Playbook (20 min video): Brand Story, Strategic Messaging, Content Strategy and Distribution – My first mini-presentation (20 min) on how to create effective Marketing Strategy Playbook. Covers:1.
#9 Feb 27, 2018 How To Write an Industry ‘How-to’ Book (The Ultimate Thought Leadership) – How do you build a successful SaaS brand? The answer seems quite obvious when you look at industry le
#8 Jan 16, 2018 Freemium vs Free Trial (Pros and Cons): Is it better to offer a freemium or a free trial? – This article covers the key aspects of designing and implementing an effective customer acquisition s
#7 Nov 28, 2017 Top Tips for Product Leaders from the CPO of Box – Learn from the best, 11 tips for product leaders from CPO of Box.
#5 Oct 4, 2017 Book - Mastering Product Experience with Product-led Strategy – We released a book for Product Managers and Product Marketers in SaaS. In it, we discuss the consumer
#4 Feb 21, 2017 Myk Pono - Issue #4 – My latest article shares the process involved in designing successful marketing campaigns and the imp
#2 Dec 14, 2016 Myk Pono - Issue #2 – Checkout my new article on Strategic Communication, please like and share!This article covers the ess
#1 Sep 20, 2016 Revue issue #1 – Checkout my new article on how companies can design lead nurturing, lead scoring, and drip email camp
