Motive Insights

By Motive Partners

Motive Insights: The African FinTech Opportunity



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January 16 · Issue #288 · View online
Motive Insights
Africa’s FinTech sector has witnessed unprecedented growth in the last decade. Despite the impact of the pandemic, the continent’s FinTech funding nearly doubled to $3 billion in 2021. Promisingly, this growth, in absolute terms, also outperformed all other emerging market regions. Rooted with the continent’s first jewel in the global FinTech crown Mpesa, Africa has soared to new heights, with the continent producing seven new “unicorns", in the last three years. With 95% of all transactions in Africa still made in cash, and 370 million people without traditional bank accounts, the young, unbanked, and underserved population of Africa forms the foundation of a market ripe with opportunity - one in which investors could keep a watchful eye on. 
Here are some of the key themes and emerging trends in Africa’s FinTech ecosystem to look out for in 2022: 
Mobile Money 
Africa is quickly transforming into the largest adopter of mobile money transfer systems in the world, with mobile penetration across the continent predicted to increase to hit 615 million by 2025. As global investors look to capitalise on de-cashing the continent, mobile money FinTechs have dominated Africa’s FinTech funding, raising a total of $656 million since 2011. Consequently, the majority of Africa’s newly emerging “unicorns” are digital payment platforms. Examples of these tech giants include the likes of Interswift (Nigerian payments platform backed by Visa in 2019), Flutterwave (which raised a total of $225 million and partnered with the Standard Bank of South Africa to boost digital financial services on the continent), and Fawry (Egyptian e-payment company that became the country’s first technology unicorn in 2020). 
Banking & Lending
Complementary to mobile payments, are FinTechs dedicated to digital banking and lending services. These services follow closely behind digital payment in the number of investment transactions, but receive 40 percent less financing. As ‘Buy now pay later’ solutions from developed markets filter through into Africa, and open banking starts to disrupt the continent’s traditional banking infrastructure; startups like OnePipe (Nigerian company helping organisations embed financial services within their products), Stitch (offering businesses a single API to launch financial solutions) and truID (South Africa based company offering open finance solutions) are leading the charge, attracting strong investor interest as a result. These banking and credit FinTechs are not only attempting to solve some of the greatest pain points experienced by Africa’s untapped population, but are also driving financial inclusion across the continent. 
Emerging as the third largest FinTech trend, InsurTechs are rapidly improving the efficiency of Africa’s insurance industry. Out of the 46 million African adults within reach of insurance, only 12.5 million have basic insurance, presenting a significant opportunity for InsurTech to scale. Having raised $200 million in total investment funding since 2011, Africa is home to big players such as Naked (South African insurance company that raised $11 million in their most recent round led by Naspers Foundry), Inclusivity (InsurTech building inclusive digital insurance solutions) and Pineapple (that raised $5.4 million in Series A funding after growing by 200% in 6 months). InsureTech’s growth is set to skyrocket, as Africa’s economic growth, and rapid expansion of digital and mobile services make the smallest market start looking like the biggest growth opportunity.
The future of FinTech in Africa
With favourable demographics, an increasing need for digitalisation, and rapidly expanding infrastructure, the continent has the perfect ingredients for an innovative explosion. Moreover, it has the two driving factors seen in many of the most profound innovative waves of the past millennium: necessity and scale. As 2022 unfolds, we expect each of these areas to evolve at pace, driven largely by necessity and the proliferation of data on the continent, supporting a more efficient delivery of services for consumers and SMEs alike, from new lending models to the emergence of Africa’s human capital technology movement. While FinTech’s past lies in the US and its present remains squarely in Asia, investors could look at Africa to take advantage of the next FinTech revolution – what investors are terming the ‘Silicon Savannah.’ 
About the Author: Simon Ellis is the CEO and Co-Founder of SmartWage, a technology platform changing the way employers pay and engage their employees.

Quote of the Week
We are pleased to announce Motive and Apollo Global Management Inc. have led a $225 million investment in CAIS, a leading alternative investment platform for financial advisors who seek improved access to, and education about, alternative investment funds and products. Read more about the investment here:
Blythe Masters, Founding Partner at Motive Partners, said:
“CAIS has built a unique marketplace for alternatives through a commitment to excellent service and education. This investment will turbo-charge the technology transformation of the business towards a modular, flexible cloud-based architecture, which will modernize the way investors gain access to this asset class, allowing managers, investors, and their advisors to focus less on process and more on value-added interactions.“
Marc Rowan, Co-Founder and CEO of Apollo, said:
“We are excited to invest in CAIS, one of the fintech leaders transforming alternative investment access for wealth management. At Apollo, we want more individuals to access alternative strategies and companies like CAIS help to bridge the gap between asset managers and advisors through their growing platform. We believe this latest funding round will support the Company’s continued growth and success.”
Motive Portfolio Highlights
  • Global Shares’ DACH MD Jörg Ziegler recently spoke to Unternehmeredition about the growing popularity of equity compensation in Germany and why 2021 was the year of the employee share plan.
  • Corporate Treasury digitalization your thing? Listen to LPA founder and managing partner Roland Probst speak at this event with its client partner Raiffeisen Bank International AG. Register here.
  • Clients expect seamless and intuitive online experiences—the same they get when shopping online or hailing a cab via smartphone—there’s increasing pressure on asset managers, advisers, and wealth management firms to ramp up their digital capabilities. Want to discover ways to accelerate your company’s digital transformation? Visit InvestCloud, Inc.‘s Fortune hub here.
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What We're Reading This Week
Future of Fintech: Banking Alternatives Win Consumers by Being Cheaper, Better
Ken Griffin’s Citadel Securities sells $1.2bn stake to Sequoia and Paradigm
Fintech specialist worth $40B with latest fundraise
Fintech funding hit record levels in 2021—but 2022 could be even bigger
JPMorgan plots ‘astonishing’ $12bn tech spend to beat fintechs
Fintech and InsurTech innovation in Brazil set to take off on regulatory tailwinds
U.S. state banking regulators drop lawsuit over FinTech charters
UK BNPL fintech Zilch to launch in Europe
Fintech insurer to enter adviser market but warns on commission
French fintech Qonto nears $5 bln valuation after new fundraising | Reuters
Crypto: Why unicorn FinTech Ramp is putting part of its balance sheet into stablecoins
Regulation, Protection & Privacy
Big Banks Want Washington to Regulate Fintech Companies Like Venmo, PayPal
Key Hires & Talent
Fintech Startup Next Insurance Hires Former Airbnb Executive as CFO
Food for Thought
“The first wealth is health.” ~ Ralph Waldo Emerson
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