Marketing Technology Hand picked articles, resources, tools, and conversation from around the world of marketing technology. #martech 6341 subscribers 97 issues Subscribe to my list This thingy has to be empti pwieshh
#94 Apr 24, 2018 A Decade of Experiment in MarTech – Hey there!Hope you keep experimenting with your marketing campaigns. Here are some ideas, frameworks,
#93 Apr 12, 2018 Marketing Technology - Issue #93 – While Mark Zuckerberg is sitting on the hot seat in front of Congress we still have to continue marke
#92 Mar 21, 2018 How Does Your Salary Stack Up? – Hello and Welcome Back,March Madness is here and brackets are busted thanks to UMBC. Will Cinderella
#91 Mar 13, 2018 The Challenges of Online Marketing – Hi there!Online ads and social media marketing can be great channels to increase awareness and get tr
#90 Mar 6, 2018 Decentralization and blockchain in martech – Hey everyone, this week I spent a lot of time thinking about Web 3.0 or the decentralized web. I atte
#89 Feb 27, 2018 Wakandan Marketing Technology – Hello and Welcome Back,I'm writing this post on a flight from Wakanda. Black Panther's marketing has
#88 Feb 21, 2018 The New Facebook Algorithm 2018 – Hey there!There's lots of things that are being said about user engagement on Facebook and its new al
#87 Jan 30, 2018 Big Trends in MarTech (2018) – Hi there,What's interesting in the MarTech sector is that it moves both quickly and slowly.Let me exp
#86 Jan 24, 2018 6 Timely Articles to Help You in 2018 – Good morning everyone, it's 3 weeks into January and I still haven't been to my first yoga class...da
#85 Jan 16, 2018 Facebook is at it again – Welcome Back,Last week I was looking forward to reading the reviews of all of the cool new toys from
#84 Jan 9, 2018 Big Marketing Technology in 2018 – Hi there!My turn to wish you all the best for 2018!For sure, there's going to be so much about MarTec
#83 Dec 13, 2017 Deconstructing 'growth hacking' – Hey everyone, hope your year is starting to close out nicely!This week's edition covers a deconstruct
#82 Nov 27, 2017 MarTech: A/B Test & Performance – Hi there!One of the key tools that we use as tech marketers is A/B testing.This week's issue of your
#81 Nov 14, 2017 Content Shock, Deep Learning, and #280characters – Twitter is a whole new world (or is it)...Facebook is taking over your website...will your brain itse
#80 Nov 7, 2017 Holiday E-Commerce – Let's talk about holiday E-commerce. There are only 47 days until Christmas and that means its time t
#79 Oct 31, 2017 This Week in MarTech - October 2017 - Leadership & Marketing – Hi there!By itself, technology has no value. Like a hammer, MarTech is a tool.It's a means to an end.
#78 Oct 24, 2017 Tides and trends, are you keeping up? – I'll be honest, this week's articles were a bit of wake up call for me. There wasn't anything outrigh
#77 Oct 17, 2017 IOT Meets AR – Hello and Welcome Back,It has been another busy week in marketing technology. Warp speed changes are
#76 Oct 10, 2017 This Week in MarTech - October 2017 - E-commerce – Hi there!This week I'd like to share great resources about the MarTech of e-commerce (both B2B and B2
#75 Oct 4, 2017 Big Updates and Features from Our Favorite Tools + My Secrets to Finding Tools – Happy Wednesday everyone, the theme of this week's digest would have to be 'new features!'.Several of
#74 Sep 26, 2017 Amazon Ads, Blockchain and Twitter Video – Another exciting week in the world of marketing technology. Hubspot's Inbound 17 conference is this w
#73 Sep 19, 2017 Mobile Drives Most Ad Spending Growth – Hey there!Lot's of interesting topics this week: Snapchat Ads, generating leads from Quora, how Buffe
#72 Sep 14, 2017 💻 Computer Vision, Future Proofing, & Going From 0 to 50 (million) – Hey everyone, we have articles of all different kinds this week, so I'm sure there's something you'll
#71 Sep 5, 2017 The CMO-CIO relationship 2.0 – Welcome Back,It's amazing how much can happen in a week in the marketing technology world. We have cu
#70 Aug 29, 2017 This Week in MarTech - August – Hello!Hope you're having a great week.Today's great marketers love data. It's really easy to get pass
#69 Aug 24, 2017 Avocados, unicorns, and kingfishers - don't miss this edition! – Happy Thursday everyone! We've got ebooks, podcasts, avocados (!?), new tools to try, and of course,
#68 Aug 8, 2017 This Week in MarTech - August – Hi there!This week we talk about:Designing the right marketing org structure;Snapchat advertising;App
#67 Aug 3, 2017 Tony Robbins' Secrets, Stack Fallacy, and more – Happy August everyone, I hope things are heating up for your marketing efforts as it heats up here fo
#66 Jul 25, 2017 The Post Platform Era – Hello and Welcome Back,This week's edition begins with a group of thought provoking articles. The fir
#65 Jul 18, 2017 Marketing Technology - Issue #65 – Hi there!This week we focus on how successful marketers have managed:- Recruitment- Building a market
#64 Jul 11, 2017 Happy (Optimus?) Prime Day! AI + Content Marketing + more – Happy Prime Day everyone, I hope you're getting great deals on things you need and not building up to
#63 Jun 27, 2017 This Week in MarTech - June – Hi there!This week, let's talk about a variety of topics related to MarTech.In the menu, you'll find:
#62 Jun 14, 2017 Correction: Jack Trout – I was mistaken when I wrote that Al Ries had passed away. It was actually his co-author Jack Trout. I
#61 Jun 13, 2017 Google Launches An Ad Blocker – What a busy week with Apple's WWDC and so many new products. Before I get into martech, I would like
#59 May 23, 2017 Google I/O, FB and Upfronts – Good Afternoon and Welcome Back,Wow, what a crazy week. Google's I/O and the MarTech conference kept
#58 May 16, 2017 A/B Test with Google - This Week in MarTech - May 2017 – Hi there,Lots of cool stuff this ween in MarTech: from A/B testing with Google Optimize to hiring a S
#57 May 3, 2017 Alexa, which outfit looks better? – Welcome Back!I'm sure that you've recovered from Facebook F8 by now, but there's still lots to keep u
#55 Apr 19, 2017 2017 State of Content Marketing + Podcast Growth – Hey everyone, happy Wednesday! Today there are a couple meaty reports you should definitely check out
#54 Apr 11, 2017 Facebook's New Ad Metrics – Hello and Welcome Back,We should all thank Mark Pritchard, the Global Branding Officer at Procter and
#52 Mar 21, 2017 Spring Is Here – Let's talk marketing technology!It's spring and that means its time for busted NCAA brackets and the
#51 Mar 14, 2017 This Week in MarTech - March 2017 – Hi there!This week, we talk: social media analytics, content marketing, augmented reality, SEO, and a
#50 Feb 28, 2017 The Agency of The Future... – There were lots of exciting developments in marketing technology during the past week (when aren't th
#49 Feb 21, 2017 This Week in MarTech - Feb 2017 – Hi there!This week, we dig into MarTech tools with a
#48 Feb 14, 2017 Our Martech Love Affair Continues - Valentine's Day Edition – Good morning everyone! This week we have important articles on everything from Hootsuite's latest mov
#47 Feb 7, 2017 The Super Bowl Edition – Congratulations to the Patriots for another Super Bowl win! For the advertisers who spent $5 Million
#46 Jan 31, 2017 Getting Your Next Job in MarTech – Hi there!From getting a MarTech role to building a MarTech team, this week I wanted to highlight the
#45 Jan 17, 2017 The Mobile Edition – Welcome to the latest edition of the Marketing Technology newsletter. Today we start off with mobile
#44 Dec 20, 2016 Digital Trends in 2017 – Howdy!2016 was a busy year. It's crazy to look back and see how much has changed in marketing technol
#43 Dec 7, 2016 The VR Music Revolution – Happy Holidays and Welcome Back!We have another list of articles about the latest in marketing techno
#42 Nov 29, 2016 The 20 Best New Social Media Tools to Try in 2017 – Hey there!MarTech trends often follow the rhythm of social media. So this week, we'll focus on helpin
#41 Nov 15, 2016 Where Will Snapchat's Vending Machine Be Next? – Hello and Welcome to the Election Free Zone,No politics just marketing technology. Marketing strategy
#40 Nov 7, 2016 The Four Pillars of a Great Marketing Team – Hi everyone,Election Day is coming soon in the US. I mean it's tomorrow. So all the best to our Ameri
#39 Nov 1, 2016 The social network formerly known as Snapchat... – Hey everyone, hope you had a great Halloween week and welcome to November! This week we have some gre
#38 Oct 25, 2016 Virtual Reality, Uber's Drones and Boo! – Welcome to another edition of the Marketing Technology newsletter. We start out with articles about h
#37 Oct 18, 2016 Marketing Technology - Startup Digest - A Panaché – Hi there,This week, we're going for a panaché—a mixture—of what marketing is about with harsh world o
#36 Oct 4, 2016 Snap's Spectacles. Fake Traffic. Where's the money? – Another exciting week in the world of marketing technology. In a rant the guys over at TechDirt attac
#35 Sep 27, 2016 Will Google's Penguin 4.0 Kill Your SEO? – Hi there,The world of MarTech is moving at Google's pace in September. An update of the infamous Peng
#34 Sep 13, 2016 Will Target Learn From Facebook? – Technology speeds ahead and marketing races to keep up. In this week's issue we learn how Facebook ha
#33 Sep 6, 2016 Google to Penalize Websites with Intrusive Pop-ups – Hi!Summer is ending... Back to business with some evolution in SEO.What will happen to your SEO when
#32 Aug 31, 2016 Do Marketers Need to Improve at Using Analytics? – Hey folks, hope your week is moving along nicely, did you realize September starts tomorrow? Wow.This
#31 Aug 23, 2016 Marketing Clouds, Video Ads and FunnelCake – Welcome back to the Marketing Technology newsletter!This week we have lots of exciting things happeni
#30 Aug 16, 2016 Facebook vs. Ad Blockers: "Round 1" – Hey there!Most of us are in vacation... but things are still moving fast in the MarTech sphere.I gues
#29 Aug 9, 2016 The Rio Olympics Special Edition – In honor of the Olympics in Rio finally kicking off, this edition is packed full of insight into how
#28 Aug 3, 2016 Are You One Of The Top 50 People In Growth – Welcome back. Do you want to be one of the 50 people to know in Growth? This week's issue has a list
#27 Jul 26, 2016 How MarTech Helped This Startup Scale to $1 Billion – Hey there,Let me ask you a question:Why are established companies slow to adopt Marketing Technology
#26 Jul 20, 2016 Facebook throws shade at Snapchat + get your Twitter verified – Happy Wednesday everyone, the articles this week are going to help you out with everything from Faceb
#25 Jul 12, 2016 The Brilliance of Pokemon Go! – Pokemon is back with a bang but there is still lots going on in the marketing technology world. While
#24 Jul 5, 2016 Facebook to Change Its News Feed Algorithms – Hey there!Facebook is about to change its News Feed algorithms. And so what?The reason we care is tha
#23 Jun 28, 2016 Brexit, Plus Is Martech Killing Strategy? – Needless to say, it's been an eventful week. As I share this week's #martech articles, I can't help b
#22 Jun 21, 2016 Startup L Jackson and the Customer Funnel – The evolution of marketing continues. This week we have advances in social commerce and eCommerce, an
#21 Jun 14, 2016 Will AdBlockers Kill Advertising? – Hey there,What happens if you ask consumers what they think of advertising?Simple answer: "I don't li
#20 Jun 7, 2016 What you need to know about AI and SEO – Welcome to June everyone! This week, learn how AI is affecting SEO and dive into an awesome checklist
#19 May 31, 2016 Imagine there's no lead form – Quote of the week:“Technology provides a consistent feedback loop, which helps a brand know if its pr
#18 May 24, 2016 Do You Have MarTech/Strategy Fit? – Hey there!Last week you got some technical advice on how to buy MarTech tools.Besides the tech requir
#17 May 18, 2016 The Key To Buying The Best Martech Is... – Hey everyone, sorry this is out a day later than normal! To make up for it, we've included 7 awesome
#16 May 10, 2016 Facebook Isn't The Social Network Any More – "In today’s world, deep and broad understanding of marketing principles, business objectives and the
#15 May 3, 2016 What does matter more than Marketing technology? – Hello!You must agree:It's easy to get overwhelmed by the last new trendy marketing tool or by what yo
#14 Apr 26, 2016 Why You Should Focus on Agile Marketing – Happy Tuesday all, this week you'll find a few really cool tools I think you should give a try, espec
#13 Apr 19, 2016 How Snapchat Killed the Homepage – Happy Tuesday and welcome back.This week's articles are heavy on analytics and social media. You will
#12 Apr 12, 2016 Data: Your Precious Marketing Asset – Hi there,Let me ask you:What makes MarTech so useful?Easy. Leveraging data to deliver better marketin
#11 Apr 5, 2016 Chatbots, Marketing Kills 1 in 5 People, and the Personalization Illusion – Happy Tuesday everyone, we hope you're off to a good start this week. We managed to keep our names ou
#10 Mar 29, 2016 It's Time For The Stackies! – This week we focus on the growth of Marketing Technology and how to use MarTech to increase your comp
#9 Mar 22, 2016 What Is Your MarTech Stack? – Hey there!This week's issue tries to answer two essential questions: What #martech stack should you c
#8 Mar 8, 2016 10 Surprising #Martech Stats + More – Hey everyone, excited to introduce another curator to the #martech Reading List crew. We introduced F
#7 Mar 1, 2016 Millennial CMO's & How Tinder is Changing Ecommerce – Hey everyone, I'd like to introduce Frank Pollock, he is joining to help me curate this list and brin
#6 Feb 23, 2016 You can do WHAT on Snapchat?! – Google Analytics has some majorly helpful updates, Snapchat is going to let you make your own geofilt
#5 Feb 16, 2016 Martech, 10X in 10 Years – Half-way through February already?! A pretty stuffed edition includes a couple good how-to/'get your
#4 Feb 9, 2016 Scott Brinker's Book, Superbowl, and CMO's on Twitter – A book from Scott Brinker, Superbowl learnings, and an analysis of CMO's on Twitter yields some reall
#3 Feb 2, 2016 Zaps, ABM, and 2016 Marketing Salary Data – Happy February everyone, hope your month and week is off to a great start. Be sure to check alllll th
#2 Jan 26, 2016 Google whack-a-mole, Superphones, and the changing world of content marketing – Morning everyone! I moved these digests to start coming out Tuesday morning vs. Friday afternoon. Con
#1 Jan 15, 2016 Marketing Technology Reading List – Hey everyone, you might notice things look a little different this week. As I am prone to do, I am pl
