Marketing Technology

By Pedro Ferreira

Is GDPR Going to Kill Marketing Technology?

#95・ May 15, 2018

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Issue #95 — View online — Suggest a link

Marketing Technology

Hand picked articles, resources, tools, and conversation from around the world of marketing technology. #martech

Hi there!

GDPR, EU’s new data privacy law, is hitting the ground soon.

Obviously, this has a huge impact if you process the data of any individuals, i.e. all marketers should care about GDPR. So here’s a special edition with some of the best summaries I’ve read.

For those who already have had enough of GDPR talks, I gathered a few interesting marketing guides about building a career in marketing, creating a marketing plan, and using Facebook Lead Form Ads.

Cheers,

Guerric de Ternay.

Articles about GDPR:

What is the GDPR? And What Does it Mean for the Marketing Industry?

Here’s everything marketers need to know about the requirements and deadlines for the EU’s General Data Protection Regulation (GDPR).

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Don’t let GDPR kill your marketing automation – The Mobile Growth Stack

Disclaimer: This post is not legal advice and should be considered only as guidelines in your GDPR planning. You should work with your legal counsel to make the right decisions based on your business…

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GDPR for marketers: Five examples of 'Legitimate Interests' | Econsultancy

You probably found this blog post because you know what the General Data Protection Regulation (GDPR) is, and are concerned about its impact on your day-to-day work as a marketer.

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GDPR for Marketing: The Definitive Guide for 2018

GDPR will change the way marketers communicate with their customers. In this article, we share everything you need to know on GDPR for marketing.

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Guides:

7 Tips for Building a Career in Marketing (Advice and Insights From Top Founders and Investors) - The Buffer Blog

At Buffer, members of our marketing team are often asked this question. And the truth is, the path looks different for each of us:

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How to Create a Marketing Plan: My 6 Step Process

Learn the EXACT process I use to create marketing plans for my 8-figure business — from validating your idea to making lots of money. Free template included.

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Hacking Lead Gen with Facebook Lead Form Ads [How To]

Do you rely on lead generation to grow? Leads are the lifeblood of many companies… and the email address is both the modern day phone number and business card. Is your primary lead gen channel your…

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Techstars Startup Digest Marketing Technology is curated by:

Pedro Ferreira - International Director in the Media Industry Space
pedro.ferreira@startupdigestmail.com

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